Manila, Philippines – Following the overwhelming success of its 2024 edition, the Philippine Poultry Show & ILDEX Philippines is set to return on 27-29 August 2025 at the SMX Convention Center, Manila. For the first time, this premier livestock trade event will adopt an annual format, solidifying its position as a pivotal platform for industry innovation, knowledge exchange, and collaboration.
Responding to Industry Demand
In recent years, with the development of smart livestock farming, new systems & automation as well as climate-smart agriculture etc., the new technologies continue to evolve in every facet and collectively contribute to more efficient and sustainable livestock production. It is crucial for the show to keep up with the pace to ensure the local industry remains competitive and well-informed about the latest advancements.
In addition, the Philippine livestock market shows significant potential, driven by robust investment trends across multiple sectors:
Poultry and Egg: The Philippines ranks among the top countries in Asia for poultry and egg demand growth, with rising consumer preference for affordable protein sources.
Swine: Despite challenges such as disease outbreaks, the swine industry is rebounding with increased investments in biosecurity and sustainable farming practices, reflecting high recovery potential compared to other Asian markets.
Dairy: The Philippines has seen a surge in dairy consumption, leading to significant growth opportunities for both local and imported products, making it one of the fastest-expanding dairy markets in the region.
Aquaculture: The aquaculture industry is experiencing steady growth, driven by government initiatives to promote sustainable seafood production and the rising global demand for high-quality fish products.
When compared to its regional counterparts, the Philippines stands out for its diverse livestock portfolio and a consistently growing domestic market demand. These factors position the country as a key player in the Asian livestock sector, ensuring its appeal to investors and stakeholders alike.
“The Philippine livestock market is a dynamic landscape with both challenges and abundant opportunities. An annual event enables us to offer more timely solutions, provide consistent updates, and foster continuous collaboration among industry stakeholders” said Ms. Panadda Kongma, Vice-President Business, VNU Asia Pacific.
Looking Ahead to 2025
The 2025 edition will focus not only on poultry but will also broaden its scope to attract professionals from the hog industry and feature the newly introduced Smart Aqua Solutions Pavilion, showcasing innovations in sustainable water systems. This expansion reinforces the event’s commitment to addressing the most critical aspects of the livestock and agri-business sectors.
“Momentum for the 2025 edition is already building, with over 40 leading local and international suppliers confirming their participation,” said Mr. Kevin Zhao, Project Manager of ILDEX Philippines. “Notable global companies such as Arm & Hammer, Big Dutchman, Cargill, CEVA, Hipra, PhilChema Inc., Pilmico Foods Corporation, Pure Bio Science, Top Shelf, and Zoetis have already committed to joining us. These top players, alongside numerous other exhibitors, will present comprehensive solutions and cutting-edge innovations tailored to the unique needs of the Philippine livestock industry. We are excited to provide a robust platform for such influential industry leaders to connect and collaborate.”
“ It's very good exposure and very good results as better than expected. With ILDEX coming into the Philippines, it gives us a great help in connecting with clients and finally having a worldwide or a more worldwide platform that we can finally boast in the Philippines. For me, ILDEX Philippines is simplicity, clarity, and efficiency. ” Said Mr.Chris Montas, VSM Construction and Mill Development Corp.
Save the Date
Join us at the Philippine Poultry Show & ILDEX Philippines 2025 from 27-29 August 2025 at the SMX Convention Center, Manila. Stay tuned for more updates and registration details.
“This is the leading international trade fair for the livestock industry in the Philippines, where all business opportunities begin!” added Mr. Kevin Zhao. “Don’t miss your chance to be part of this dynamic event. Secure your booth now and take advantage of our special promotions!”
About VNU Asia Pacific
VNU Asia Pacific is a part of VNU Group, a globally operating exhibition company with offices in Utrecht and Bangkok, responsible for consolidating the international exhibition business of Royal Dutch Jaarbeurs. In Southeast Asia, Jaarbeurs has formed a joint venture with TCC Group, a leading corporate conglomerate in this fast-growing region. Operating from its business hub in Bangkok, VNU Asia Pacific serves all major exhibition markets across Southeast Asia, catering to a diverse range of industries. | www.vnuasiapacific.com
This press release has also been published on VRITIMES