Wazzup Pilipinas!?
"Pares" is a beloved Filipino street food dish that originated in Metro Manila. It consists of tender beef simmered in a flavorful soy sauce-based broth, typically seasoned with garlic, ginger, and other spices. The dish is often served with garlic fried rice ("sinangag") and a clear beef broth on the side, creating a comforting and satisfying meal.
What makes pares unique is its combination of sweet and savory flavors, achieved through the use of soy sauce and sugar in the broth. The name "pares" itself is derived from the Filipino word for "pair," referring to the pairing of the beef and rice.
Originally considered a humble dish sold by roadside eateries ("karinderya") and food stalls, pares has gained popularity across the Philippines and is now commonly found in eateries, fast food joints, and even upscale restaurants. It has become a staple comfort food for many Filipinos, enjoyed any time of the day.
Dubbed the 'Pares King' by patrons, Deo Jarito Balbuena, aka "Diwata," known for his beloved beef brisket cubes, was recently apprehended for a lingering 2018 legal issue at his Pasay City stall. Despite bailing out, his hurdles continue, including permit issues, yet Mayor Emi Calixto-Rubiano granted a reprieve.
"Pares" is a beloved Filipino street food dish that originated in Metro Manila. It consists of tender beef simmered in a flavorful soy sauce-based broth, typically seasoned with garlic, ginger, and other spices. The dish is often served with garlic fried rice ("sinangag") and a clear beef broth on the side, creating a comforting and satisfying meal.
What makes pares unique is its combination of sweet and savory flavors, achieved through the use of soy sauce and sugar in the broth. The name "pares" itself is derived from the Filipino word for "pair," referring to the pairing of the beef and rice.
Originally considered a humble dish sold by roadside eateries ("karinderya") and food stalls, pares has gained popularity across the Philippines and is now commonly found in eateries, fast food joints, and even upscale restaurants. It has become a staple comfort food for many Filipinos, enjoyed any time of the day.
Dubbed the 'Pares King' by patrons, Deo Jarito Balbuena, aka "Diwata," known for his beloved beef brisket cubes, was recently apprehended for a lingering 2018 legal issue at his Pasay City stall. Despite bailing out, his hurdles continue, including permit issues, yet Mayor Emi Calixto-Rubiano granted a reprieve. Balbuena's journey, from a stabbing victim to street food mogul, reflects resilience. Authorities pledge scrutiny, ensuring proper permits for his thriving business. For this street food icon, the battle for his renowned dish persists.
While pares stalls are commonplace, Diwata's exceptional following and market position stand out significantly.
It's uncommon for a pares stall owner to garner a devoted following like Diwata's, attributing this to her strong product quality and strategic positioning, which are challenging to replicate.
Diwata's effective marketing, brand identity, and business model, emphasizing their substantial impact on social media and resulting sales growth.
Furthermore, the efficient organization of Diwata Pares' stall, noting their ability to handle a high volume of customers in a busy location through structured and systematic processes.
Located along J.W Diokno Blvd., Pasay City near GSIS, Diwata Pares Overload operates 24/7.
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Ross is known as the Pambansang Blogger ng Pilipinas - An Information and Communication Technology (ICT) Professional by profession and a Social Media Evangelist by heart.
