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Monday, August 21, 2023

The Business of Horse Racing: How Owners and Investors Make Money


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Have you ever been to a horse race and wondered how the owners and investors make money from it? Horse racing is a multi-billion-dollar industry that involves various stakeholders, including breeders, trainers, jockeys, and owners. In this article, we will take a closer look at the business of horse racing and explore how owners and investors make money from this sport. 

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The Basics of Horse Racing

Before we dive into the details of how horse racing works as a business, let's start with the basics. Horse racing involves horses competing against each other on a racecourse. The racecourse can be either a turf track or a dirt track, and the distance of the race varies from one race to another. Horses are usually grouped by age, gender, and ability, and the race is run under specific rules and regulations.

 
The Role of Owners and Investors in Horse Racing

Owners and investors are an essential part of the horse racing industry. They are responsible for purchasing and training horses and paying for the expenses that come with racing. The cost of owning a racehorse can vary from a few thousand dollars to several million dollars, depending on the horse's breed, age, and pedigree. Investors can choose to invest in horses by buying shares in syndicates or partnerships, which allows them to spread the risk and cost of ownership.

 
How Owners and Investors Make Money in Horse Racing

Now, let's explore how owners and investors make money from horse racing. There are several ways in which they can earn a return on their investment, including:

 
1. Winning Prize Money

The most obvious way in which owners and investors make money from horse racing is by winning prize money. When a horse wins a race, the owner and the jockey both receive a percentage of the prize money. The amount of prize money varies depending on the race's level, but it can range from a few thousand dollars to millions of dollars for prestigious races like the Kentucky Derby.

 
2. Selling Horses

Another way in which owners and investors make money from horse racing is by selling their horses. If a horse performs well on the track, its value can increase significantly, and the owner can sell it for a profit. The value of a racehorse depends on various factors, including its breeding, pedigree, and racing record.

 
3. Breeding

Breeding is another way in which owners and investors can make money from horse racing. If a successful racehorse retires from racing, it can be bred to produce offspring. If the offspring of a successful racehorse perform well on the track, their value can increase significantly, and they can be sold for a profit.
 
The Risks and Costs of Horse Racing

While horse racing can be a lucrative business, it also comes with significant risks and costs. Owners and investors must pay for the horse's purchase, training, and upkeep, as well as expenses such as veterinary bills, transportation, and entry fees. Additionally, there is always a risk that the horse may not perform well on the track, resulting in a loss of investment.

 
Conclusion

In conclusion, horse racing is a complex and lucrative business that involves various stakeholders. Owners and investors play a vital role in this industry and can earn a return on their investment through winning prize money, selling horses, and breeding. However, horse racing also comes with significant risks and costs, and investors should carefully consider these factors before investing in this industry.

Friday, August 18, 2023

TypeKita, the newbie-friendly platform for Pinoy writers and readers


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TypeKita aims to bring creatives together for more dynamic and accessible storytelling

If there’s anything Filipinos love, it’s a good story—funny, drama-riddled, or romantic, we’re quick to sniff out a saga and follow it to its conclusion. Whether fact or fiction, there’s nothing quite like having oneself immersed in the twists and turns of finding out who said what, did what where, and who were they with?

Plots and characters have come to life on any number of platforms throughout the years, but one relatively recent emergence is quickly finding its legs: TypeKita is a newly launched app that aims to empower young Filipino storytellers by rewarding their creativity with accessible and self-determined monetization, while gifting readers with an interactive and visually stimulating reading experience. While the rest of the world criticizes Millennial and especially Gen Z readers for choosing shorter, digital formats, TypeKita promises to inspire and encourage the diversity already present in reading material available today.

At TypeKita’s official launch on August 16, Head of Growth Ysabel Yuzon, Vice President of Strategic Management Dana de la Vega, and Creator Manager Erich Valdevioso took questions from attending members of the press and detailed the ins and outs of the app, as well as its growing potential to “open doors even for those who may not have considered writing before,” according to Yuzon. Live readings of current TypeKita favorites Babalik Sa’yo (Rej Martinez), The Day I Said Goodbye (Miyuki Jeishi), and Hush Lucas (Arki Aaron) were then performed by rising stars Nour Hooshmand, Ian Pangilinan, and Benedix Ramos, bringing to life all the ups and downs of romance in fiction. Finally, singing champion and Silver Badger Featured Live Kumu Streamer Kathleen Anne wrapped up the program with some contemporary classic love songs, as well as her own single, Nagkulang.

Launch of TypeKita hosted by Ayie Tinsay and Julie Ann Macalagay

Ysabel Yuzon, Kumu Multi-app Head of Growth

(L-R) Dana Dela Vega, Kumu Multi-app Strategy and Innovations Lead,
 Ysabel Yuzon, Kumu Multi-app Head of Growth and Erich Valdevioso, TypeKita Creator Manager

Live Novel Reading of Miyuki Jeishi’s “Chrysanthemum” by actors Nour Hooshmand and Ian Pangilinan

Live Novel Reading of Rej Martinez’s “Babalik Sa’yo” by actors Nour Hooshmand, Benedix Ramos, and Ian Pangilinan (L-R)

Live Novel Reading of Arki Aaron’s “Hush, Lucas” by actors Benedix Ramos and Ian Pangilinan

Performance by Kumu campaign winner Kathleen Anne

The app is a localized version of from the Thai original Joylada, and is further powered by homegrown social entertainment platform Kumu—a partnership that speaks to the growing online fiction community. “We have always been on the lookout for talent of all kinds, and TypeKita is the space we’re dedicating to the written word,” says Rexy Dorado, Kumu President and Co-founder. “We believe creative people always find their way to each other, but this is where we can also help people find the creativity within themselves, bolstered by a safe community. Both Kumu and TypeKita share a similar moderator system to keep things appropriate and any hate out of the picture.”

But that safety doesn’t mean stifled storytelling; if anything, the shorter bursts of creativity that TypeKita champions through the chat-fiction format effectively refashion the digital novel experience, making both creation and consumption that much more accessible—providing a gateway to long-form in the future if creators are so inclined. This is further enriched by the wide range of genres at the readers’ disposal on the app, but the top categories so far are reflective of its current audience and what is meaningful to them. They gravitate not only to romance, but to diversity within romance via LGBTQ+ themes; to young adult, coming-of-age stories; and to fantasy and mystery, indulging imagination and curiosity. And yet, TypeKita serves as a new content platform that fits our modern habits—just like getting a friend’s whole story from a single screenshot of a private chat.

Prior to its launch, TypeKita has seen a steady growth in terms of users, showing potential for genres such as romance (including sub-genres in BL and GL), coming-of-age, mystery, and fantasy. TypeKita showcases the best of Filipino storytelling with a majority of its featured stories written by talented Filipino writers. It also boasts an intuitive and user-friendly chat editor that makes creating that much easier for writers, an immersive reading experience that allows readers to be part of the conversation, and shareable stories that lets you instantly connect and share your experience via social media, email, or messaging apps.

While many of its best features are free, the app also has the makings of the ultimate side hustle for writers of all kinds, as seen in their monetization feature for creators. This is where everyone can read or write what they love, directly support the creators they believe in, and gather around the digital campfire, as it were, for a good story—because one of the best things about online fiction communities is the connections they’ve made organically throughout the years, and TypeKita will be no different.

Ready to find your audience, or your next favorite source of kilig? Download TypeKita today via App Store and Google Play and discover more how you can be part of a growing community of digital creatives.

Powered by Kumu and Ookbee Thailand, TypeKita is a newly launched chat-style novel app that puts the power back to authors and readers to enjoy compelling and exciting stories, complete with engaging characters, twists and turns, and unforgettable moments, their way! Whether you're into romance, drama, comedy, or mystery, there's a story waiting for you in TypeKita. To learn more about TypeKita, visit their website. You can also follow them on Facebook, Instagram, and TikTok to get the latest updates.


Thursday, August 17, 2023

ArenaPlus Welcomes Jordan Clarkson as its Official Endorser


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ArenaPlus, a 24/7 online sports betting platform in the Philippines and the official sports entertainment gateway of the Philippine Basketball Association (PBA) proudly announced that NBA star Jordan Clarkson is their newest official endorser.

The momentous deal follows the brand’s recent partnership pacts with the International Basketball Federation (FIBA) and GILAS Pilipinas.

ArenaPlus is also the official gaming partner of the Philippine Volleyball League (PVL) and the STL.

Total Gamezone Xtreme Inc. President Rafael Jasper Vicencio warmly welcomed Jordan Clarkson into the brand and said his endorsement shows ArenaPlus’ growing venture in providing excellent and top-tier sports entertainment, along with its commitment to bring more fun to the Filipino people. “With Jordan’s presence, the brand ensures a more accessible world class basketball entertainment, anytime and anywhere. ArenaPlus supports Jordan Clarkson as he joins the national basketball team in competing in the highly-anticipated FIBA tournament,” Mr. Vicencio said.


The signed partnership promises an exciting experience for basketball fans and enthusiasts in the upcoming FIBA Basketball World Cup 2023. The event will take place in the country from August 25 to September 10.

Support your favorite teams and keep yourself updated with the current scores and results of numerous games worldwide with ArenaPlus. The app can be downloaded via Google Play and the App Store.

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