Wazzup Pilipinas!?
CREATEPhilippines once again gathers local and
international creatives to discuss the future of the Philippine creative
economy via the digital conference Creative Futures 2022. On its second run,
the conference, to be staged using digital platform Hopin from July 28 to 29,
2022, includes an expo, knowledge sharing sessions, and business development
and networking opportunities among creative professionals, policymakers,
business leaders, and potential clients.
CREATEPhilippines,
run by DTI’s export promotions agency Center for International Trade
Expositions and Missions (CITEM), is the country’s flagship trade promotions
program that champions the Philippines' creative industries as a high-potential
export sector and driver of economic growth.
In 2021, the
program first staged Creative Futures and launched CREATEPhilippines.com, the
country’s first government-led digital content and community platform for
Filipino creatives. The site features a directory where local talents can
upload their portfolios for a global audience.
This year, Creative
Futures will highlight the immediate future of local creative industries. “Our lineup of speakers, resource persons, and
partners will present what tomorrow could look like for the Filipino creative.
The event is all about possibilities, not in the distant future, but now, like
in the next 5 minutes,” said Erwin Romulo, CREATEPhilippines creative director,
and Creative Futures Program Director.
The theme of this
year’s Creative Futures is “Tomorrow” and will include discussions on current
developments and industry trends as well as projections for the creative
sectors.
The two-day
conference will include presentations on Creative Governance, Gastronomy,
Advertising, Design, Film, Tourism, Dance, Game Development, Fashion, and
Communication Design.
"Creative
Futures 2022 is particularly designed to take advantage of the latest
opportunities brought about by recent developments in the local creative
landscape, particularly the Congress approval of the consolidated version of
Senate Bill 2455 and House Bill 10107, or the Creative Industries Development
Act. To support the country’s thrust toward a robust creative economy, we're
putting forward practices, strategies, and programs that creatives can
immediately capitalize on and incorporate into their respective fields in order
to become more globally competitive," said CITEM Executive Director
Pauline Suaco-Juan.
Creative governance at the forefront
Creative Futures
puts the spotlight on creative governance after the pandemic hastened the need
to institutionalize protection in the creative sectors.
“CITEM consistently
advocates for institutional support which we believe is crucial to the growth
of our local talents and the creative economy at large. Through efforts like
Creative Futures, under our signature program CREATEPhilippines, we aim to
foster an environment where creatives can thrive, taking us closer to our
vision of the Philippines as the leading creative hub in the ASEAN
region," added Suaco-Juan.
Returning as a
guest speaker is Hon. Christopher “Toff” De Venecia, principal author of the
House version of the Creative Industries Act, who will discuss the immediate
impact of the law in a presentation.
Creative Industries
Act proponents and policymakers are also expected to attend. DTI Secretary
Alfredo Pascual and DTI-Trade Promotions Group Officer-in-Charge Glenn
Peñaranda will discuss the role of the public sector in the advancement of the
Philippine creative economy.
Pasig City Mayor
Vico Sotto and US-based design firm Alao Design will present a vision of how
design can renew public spaces. Arch. Aya Maceda and designers Kristian Henson
and Monica Ramos will discuss their design process, doing historical research,
on-ground mapping, and immersion, and how they collaborated with the Pasig City
LGU.
No creative left behind
A new documentary
by Martika Ramirez Escobar will premiere at the event. A live Q & A with
the director of Sundance-winning feature film Leonor Will Never Die will follow the screening.
A new P-pop web
series featuring Mon Abrea, Chairman and Chief Tax Advisor of Asian Consulting
Group, is also set to premiere at Creative Futures 2022. Written and directed
by Joel Ferrer, it stars Kat Galang and Jal Galang as local creatives dealing
with life, love, and their taxes. In a related session, the Intellectual Property
Office of the Philippines (IPOPHL) will tackle copyright and other intellectual
property rights-related issues in a presentation.
The conference also
has on-demand sessions streamed throughout the two days, including the
Department of Tourism’s ASMR series featuring spots from across Luzon, Visayas,
and Mindanao and the 360-degree interactive video series Across the Archipelago along the Pan-Philippine Highway. There will
also be replays of the different presentations and sessions following the event.
To learn more about
Creative Future’s growing list of presentations, including advertising and
communication design, visit our registration page.
Digital expo of Philippine creatives and FAME+ e-tailers
Another key event
component is the expo, which will showcase creatives from the CREATEPhilippines
directory. Participants can also discover and shop Filipino home, fashion, and
lifestyle products by e-tailers from digital sourcing and storytelling platform
FAME+.
Creative Futures
2022 is organized by DTI-CITEM in partnership with the Tourism Promotions Board
(TPB), an attached agency of the Department of Tourism.
Register at: https://hopin.com/events/creative-futures-2022/registration
and take part in shaping the Philippine creative economy. To learn more about
CREATEPhilippines, visit https://createphilippines.com/. Follow us on
our social media platforms to get updates on Creative Futures 2022 and know the
latest trends and news about local creative sectors.
About CITEM
The Center for
International Trade Expositions and Missions (CITEM) is the Department of Trade
and Industry’s (DTI) export promotions arm committed to nurturing the global
competitiveness of Philippine micro, small, and medium scale enterprises
(MSMEs), exporters, designers, and manufacturers. The agency aspires toward the
highest standards of creativity and innovation, spanning industries including
home, fashion, lifestyle, food, and creative sectors.
About CREATE Philippines
CREATEPhilippines
is the country’s flagship trade promotions program that showcases the
Philippines' creative industries as a high-potential export sector and driver
of economic growth.
It brings together
the creative industries and champions local talent by organizing events that provide
opportunities to learn, network, and seize opportunities in the Philippines and
beyond.
As a content and
community platform, it houses stories that promote Filipino creatives and
offers a directory to help them expand their online presence and share their
portfolio to a global audience.
CREATEPhilippines
is led by the Center for International Trade Expositions and Missions (CITEM).