Wazzup Pilipinas!?
He's been living a life full of rare perks and special privileges but all that in exchange of exerting extra effort in making a recognizable online presence not just for him but mostly for the personalities, brands, events and companies he is collaborating with.
Ross Del Rosario is the man behind Wazzup Pilipinas, a lifestyle and news blog that has been around since 2013. Ross graduated from Mapua University, formerly known as Mapua Institute of Technology, with a course of Electronics and Communications Engineering (ECE) and after graduation had a career revolving around Information Technology, the last of which was with the United Nations World Food Programme before he decided to setup his own business during a time when being an entrepreneur was a cool thing to be. Being the boss of his own business, it gave him the time to also become active online when social media, such as Facebook, became a popular way to share your thoughts and reunite with acquaintances like distant relatives and childhood friends, former schoolmates and classmates and colleagues from his previous employments, got in.touch with relatives who are living in the provinces or have migrated to different countries, and even gained him new friends online.
Social media also led him to extend his online presence into creating his own blog site, but Wazzup Pilipinas was not born instantly, it took him a lot of trials and experiments creating other blogs before he finally settled on making Wazzup Pilipinas his only blog.
Ross, also known as the Pambansang Blogger, originally intended his branding as nothing more but his fun or humorous way of attracting attention but later on decided to continue using it when he noticed it opened more opportunities for him. Thus he tried to embrace the "national blogger" gimmick into a reality by promoting more about Filipino products and Philippine destinations like his recent 5-day tour of Oriental Mindoro as part of the Department of Tourism's Philippine Tourism Influencers where they visited various parts of the province to serve as a campaign to revive tourism back to its former glory.
Formerly Pasig-based and a busy blogger covering mostly product launches, presscons, and other blogger events, he took advantages of the free time brought about by the quarantines due to the covid-19 pandemic to renovate their unused Montalban, Rizal home into a now useful "blogging studio" where he has more space or room to move around, and to also level-up his hobbies like being a Plantito growing edible plants like vegetables and herbs, doing baking experiments like their own sushi bakes, muffins, and pizza, plus other productive stuff to keep himself busy.
He firmly believes that together with the people we meet on our events coverage or travels, we should all proudly make noise and shout-out to the world. Never mahihiyang ipagsigawan ang pangalan ng ating bansang Pilipinas dahil tunay na maraming dahilan para ipagmalaki ito...
As much as possible, Ross always make the shout-out part of his blogging tasks, to actively engage more people to join in and set aside all inhibitions. The laughter or smiles he gets from most people he interviews or interacts with after doing the shout-out is rewarding enough...and there have been many instances when they do remember the shout-out more than his name.