W
azzup Pilipinas!?
As one of the
main highlights of the Philippine Film Industry Month this September, the
elevated International Film Industry Conference (IFIC) organized by the Film
Development of Council (FDCP), has put together 11 free public sessions and
seven masterclasses from September 16 to 19 featuring the heavyweights and
leaders of the global film industry.
Since 2017 and previously known as FIC, IFIC has been
conducting an annual conference
consisting of a series of sessions and masterclasses that supports the
development of Filipino filmmaking and its stakeholders by bringing together
big names from the local and international film industries to become panelists
and speakers. It has since expanded to offer sessions and workshops that can
also be availed by regional and international filmmakers and enthusiasts.
Last year, the first online Film Industry Conference
(FIC) with over 2,000 attendees, had 16 local and international partners, eight
online public sessions, six online masterclasses, and 32 local and
international speakers.
“As we expand the annual conference to IFIC along with
the eventful celebration of the very first Philippine Film Industry Month, we
also elevate the sessions and masterclasses by purposefully curating the lineup
of topics and bringing in exceptional filmmakers and professionals in the
industry. There’s so much going on right now in the international arena and
through IFIC, we are brought together to know more about the direction and
future of cinema,” said FDCP Chairperson and CEO Liza Diño.
The 11 public sessions consist of a variety of
relevant topics that will be valuable to aspiring filmmakers and film students.
The sessions include the topics: ‘Nurturing Your Narratives Through Film Labs,’
‘Essentials on Film Financing,’ ‘Fundamentals of Dossier Making,’ ‘Filming With
the ASEAN Region: The Future of Film Funding and Grant Opportunities,’ ‘Backstage
Access: Bringing Philippine Animation to the World,’ ‘Shaping the New Landscape
of ASEAN Film Industry,’ ‘Film Market Strategies and Trends,’ ‘Preserving the
Future with Film Archiving,’ ‘Netflix: Bringing Filipino Stories to Audiences
Everywhere,’ ‘Behind the Scenes of International Distribution,’ and ‘Building
Strategies Towards the Future of Film Exhibition.’
Providing more specific and practical knowledge
recommended for film industry professionals and enthusiasts seeking to advance
their careers in filmmaking, the seven masterclasses offered in the conference
are ‘Writing Essentials: Creating Character-Driven Stories,’ ‘Unveiling Success
Behind Documentary Co-Production,’ ‘To the Next Level: Fundamentals of Dossier
Making,’ ‘Packaging Your Films for Release,’ ‘Finding the Right Tune for Your
Film Pitch,’ ‘Forging Paths for Wider Reach: A Guide to Film Marketing,’ and
‘Reality Check: Transformations in Film Distribution.’ They can be accessible
starting from PHP 800 (16 USD) to 1,000 PHP (20 USD) per class and PHP 5,000
(100 USD) for premium access to all masterclasses.
The 5th edition of the IFIC will be composed of 11
Public Sessions for free via Zoom and will be streamed at FDCP Facebook and
Youtube pages. The seven Masterclasses via Zoom are open to the public for
pre-registration, both local and international.
See the official lineup and schedule below.
To register, go to www.fdcp.ph/ific until Sep 15, 2021.
FULL SCHEDULE:
DAY 1 | September 16, 2021 (Thursday)
2:00 PM
Keynote Address:
The Film Industry, Today and Tomorrow
Speaker: Stephen Jenner | Vice President,
Communications, Asia Pacific Region - Motion Pictures Association
The adversities
brought by the pandemic have enormously transformed the audiovisual industry
globally. This keynote address from the Motion Pictures Association which serves
as the leading advocate of film, entertainment, and streaming industry around
the world, will focus on reviewing the major trends of the global film,
television, and streaming industry, the emerging opportunities for filmmakers,
and the various challenges to further growth of the film industry.
4:00 PM
Masterclass 1:
Writing Essentials: Mastering Your Ideas for Screenwriting
Speaker: Samantha Horley
Loglines, synopses,
and mastering your genre are some of the key elements in writing a good script.
In this writing masterclass with an international film writer and consultant,
learn how to start with an idea, understand your genre, write a synopsis in the
tone of your overall script.
6:00 PM
Session 1:
Nurturing Your Narratives Through Film Labs
Panelists:
Dew Napattaloong | Lab Manager,
SEAFIC Lab
Angelica Cantisani | Project
Manager, Torino Film Lab
Izabela Igel | Head, Full Circle
Lab Philippines
Moderator: Gale Osorio | Producer
Film labs are
essential training platforms for filmmakers to further strengthen and elevate
their talents and projects in development. This gives them the chance to
network with various industry players either local or international and explore
collaboration and making films together. This talk will introduce you to
significant film labs in the world and how you can take part in them.
8:00 PM
Session 2:
Accessibility Amidst Uncertainty: Essentials on Film Financing
Speaker: Weijie Lai | Producer
Securing funding
for your film project especially with international partners can be tough work
for producers, but there are widely available practical selections that are
being offered. This session will delve on several ways on how an ASEAN project
can take advantage of the resources available to secure their film funding
through grants, tax incentives, gap financing, pre-sales, and the new
approaches in the reality of the new normal in the industry.
10:00 PM
Masterclass 2:
Unveiling Success Behind Documentary Co-Production
Speaker: Alexander Nanau | Producer
With such rich
history and diverse narratives in the Philippines, documentary films have been making waves locally and
internationally. As it is hard enough to secure international co-productions
for feature films, it can be a lot more challenging to acquire this for
documentary films. Filmmakers must have a significant amount of commitment,
time, and necessary funding in producing. This session will delve on the
nuances, process, and opportunities in pursuing international co-productions
for documentary films.
DAY 2 | September 17, 2021 (Friday)
2:00 PM
Session 3: To
the Next Level: Fundamentals of Dossier Making
Speaker: Armi Rae Cacanindin | Producer
A well-prepared
dossier that stands out is one of the key elements that a producer needs to
have in order to create opportunities for international partners and
collaborators to notice their project.
In this session, you will learn how to put together a good dossier with
your project details, statements, and financial plan, and how to develop them
to an international standard.
Masterclass 3:
To the Next Level: Fundamentals of Dossier Making (Consultation)
Speaker: Armi Rae Cacanindin | Producer
An exclusive
dossier making masterclass and consultation with Filipina based producer, Armi
Rae Cacanindin. She received funding for her feature films from highly
competitive grants such as Aide aux Cinéma du Monde, World Cinema Fund,
Sundance Film Institute grant, IDFA
Bertha Fund, Doha Film Institute post
grant, Purin Pictures grant, Asian Cinema Fund, Hubert Bals Fund, Vision
Sud Est, Torino Film Lab, SGIFF’S
SEA-DOC fund and the recently launched ICOF and ACOF by the Film Development
Council of the Philippines. This
exclusive 2-day masterclass is open for Filipino filmmakers and producers with
projects in development. Selected projects will have the chance to consult
their projects for FREE with limited slots.
4:00 PM
Session 4:
Filming With the ASEAN Region: The Future of Film Funding and Grant
Opportunities
Panelists:
Mil Alcain | Unit Manager,
FilmPhilippines
Cynthia Chong | Singapore Film
Commission
Aditya Assarat | Funding
Director, Purin Pictures
Sara Juricic | Coordinator,
Hubert Bals Fund
Moderator: Bianca Balbuena | Producer
From story
development to distribution, international institutions and organizations aim
to support and empower content creation
through diverse co-production initiatives. This panel will delve into the
insights of representatives from FilmPhilippines, Singapore Film Commission,
Purin Pictures, and the Hubert Bals Fund and how their funding opportunities
enrich regional collaboration to produce quality and diverse films.
6:00 PM
Masterclass 4:
Packaging Your Films for Release
Speaker: Katarzyna Siniarska | Sales Agent
Streaming platforms
have been definitely changing the panorama of cinema. To keep the subscribers
and audience growing, platforms continually seek content and with this aggressive demand,
content providers must be equipped with necessary understanding of the business
models available and how they can penetrate targeted distribution platforms. In
this session, we will learn more about licensing deals and practical tips on how
to package your content for licensing.
8:00 PM
Masterclass 5:
Finding the Right Tune for Your Film Pitch
Speaker: Naomi Levari | Script Editor, Producer
With the extensive
reach of co-production opportunities virtually through several online film
markets and festivals, film labs, and other programs, producers and filmmakers
have paved the way for their projects to transcend beyond their countries. In
this talk, we will learn viable tips that producers can utilize in order to
elevate their film pitch presentation to potential partners and collaborators.
DAY 3 | September 18, 2021 (Saturday)
2:00 PM
Session 5:
Backstage Access: Bringing Philippine Animation to the World
Panelists:
Tanya Yuson | Producer
Budjette Tan | Writer
Avid Liongoren | Director
Manny Angeles | Producer
Moderator: Magoo
Del Mundo
With the recent
successes of original Filipino animation contents, the Philippine animation
sector continues to gain global traction in the industry. The first Filipino
Netflix animated film, “Hayop Ka! The Nimfa Dimaano Story”, was selected to be
part of the main competition in the biggest and most prestigious animation
festival in the world, the Annecy International Animation Film Festival in
France. Meanwhile, Philippines’ first-ever Netflix animated series “Trese”, a
crime-horror series based on a Philippine graphic novel created a buzz not only
in the Philippines but also in Hollywood. Let’s hear from the creators as they
share their experiences and journey in bringing Philippine animation to the
world.
4:00 PM
Masterclass 6:
Forging Paths for Wider Reach: A Guide to Film Marketing
Speaker: Boris Pugnet | CEO, Tiramisu &
Marketing Director, Ex Le Pact
Marketing your film
can be gratifying and overwhelming at times especially since it is
fundamentally changing. It takes a lot of work to tailor fit your marketing
game plan and reach your target route and audience. This session will explore
and equip you on how you can devise new strategies in marketing and promoting
your film in these unprecedented times.
6:00 PM
Session 6:
Shaping the New Landscape of ASEAN Film Industry
Panelists:
Liza Dino | Chairperson and CEO,
Film Development Council Philippines
Joachim Ng | Director, Infocomm
Media Development Authority - Singapore Film Commission
Kim Young-Jin | Chairperson,
Korean Film Council
Ahmad Idham Ahmad Nadzri | FINAS
Umasiri Taron | Deputy Secretary
General, The National Federation of Motion Pictures and
Contents
Associations, Thailand
Moderator: Lorna Tee | Producer, Co-Founder of
Festival Management, International Film Festival Macao
The pandemic has
immensely shaken the film industries of a lot of countries, from creation to consumption. Despite the
challenges, industry support from the ASEAN and Asian film commissions
continues. As part of the ASEAN-ROK workshop series, this panel will
highlight the state of the ASEAN and ROK
film industries and the plans of film commissions to support and guide their
industries in recovering and thriving post-pandemic.
9:00 PM
Session 7: Next
Big Thing: A Closer Look on Film Strategies and Trends
Speaker: Sten-Kristian Saluveer | Strategic
Advisor, NEXT - Innovation Sidebar, Marché du Film - Festival de Cannes
This session with
the head of Cannes Next, Academy Award nominated audiovisual media innovation,
and policy strategist will focus on the expected trends and waves in the world’s
film industry as it recovers from the pandemic especially in film markets such
as Marché du Film of Festival de Cannes.
DAY 4 | September 19, 2021 (Sunday)
2:00 PM
Session 8:
Preserving for the Future with Film Archiving
Panelists:
Leo Katigbak | Head, ABS-CBN
Film Restoration
Don Gervin Arawan | Head,
Philippine Film Archive
Tina Tubongbanua | Head,
Licensing and Acquisition, Viva Communications, Inc.
Karen Chan | President, South
East Asia Pacific Audio Visual Archives Association
Moderator: Jag Garcia | Film Educator
The advancements in
film archiving and restoration have brought about significant changes and
opportunities to
save and preserve more film and audiovisual content. In this panel, learn
directly from the representatives of film archive organizations and platforms
on their programs and efforts to ensure the survival and preservation of our
local and regional film heritage.
4:00 PM
Masterclass 7:
Reality Check: Transformations in Film Distribution
Speaker: Vincent Quek | CEO, Anticipate Pictures
Pte. Ltd.
In a rapidly
evolving landscape of the industry, film distribution has been shifting
radically. Given the changes in platforms and audience behavior, filmmakers
must establish effective ways to pivot from the traditional structure of distribution
of their content to adapting to new
distribution models to reach the worldwide audience. This session will dig
deeper into the new strategies and opportunities in distribution and how we can
adapt to its new models.
6:00 PM
Session 9:
Netflix: Bringing Filipino Stories to Audiences Everywhere
Panelists:
Malobika Banerji | Director of
Content for Southeast Asia, Netflix
E del Mundo | Executive
Producer, “My Amanda”
Tanya Yuson | Producer, “Trese”
Moderator: Madonna
Tarrayo
Netflix is the
world's top streaming provider of film and television with hundreds of million
paid subscribers in more than 190 countries. This session with Netflix will
delve on the opportunities of bringing your local content to the global
market.
8:00 PM
Session 10: From
Local to Global: Behind the Scenes of International Distribution
Panelists:
Michelangelo Masangkay | General
Manager, Raven Banner Entertainment
Armi Rae Cacanindin | Producer
Moderator: Ed Lejano
Even with the
recent challenge for filmmakers, producers, sales agents, distributors, and
audiences brought about by the pandemic, Filipino films are still finding
opportunities for global distribution. In this session, international
distributors and sales agents together with Filipino producers share their
experiences, challenges, and new trends in getting your films distributed in
these novel times.
10:00 PM
Session 11:
Pressing Forward: Building Strategies Towards the Future of Film Exhibition
Panelists:
Gian Vizcarra | KTX
Dondon Monteverde |
Founder/Owner, Upstream
Vincent Nebrida | Executive
Consultant, TBA Film Studios
As the
uncertainties brought by the pandemic continue to restrict people indoors, film
and television production companies have been developing their own streaming
platform services with content being made with the intent of releasing online
without plans of a big-screen release. But how would this affect the
cinemas? Can cinemas and streaming
platforms coexist? In this session, we learn more from the platforms and
cinemas themselves on how they see the future of releasing films to the public.
Ross is known as the Pambansang Blogger ng Pilipinas - An Information and Communication Technology (ICT) Professional by profession and a Social Media Evangelist by heart.
