Boost Up Engagements on Instagram for Business

Wazzup Pilipinas!

You are on your way to gaining followers on Instagram and have developed a considerable audience but you are not growing or getting any results? Maybe you are missing one key thing? Instagram engagement rate is probably the most important stat that many top-level Instagrammers and social media experts put the most emphasis on. Likes and comments on Instagram posts and stories are very important and are an indication of how much your Instagram followers are responding to you.

Instagram engagements are most difficult to get and maintain, especially with the ever-evolving algorithm. This platform has become a hub for marketing and everyday new brands are joining Instagram, so the competition is increasing. This showcases the fact it is one of the best places to build a following and grow your business. If you are getting overwhelmed by this then don’t worry, here are some ways you can get more Instagram engagements and build a loyal community around your business.

H1. Post Instagram Stories Regularly

Stories are the flagship feature for marketing in the present era of social media. Instagram stories are the best way to engage with people, get their opinions and promote your brand. With the latest IGTV feature, you can give exclusive sneak peeks and much more to your audience. There are few things that are a must when it comes to Instagram stories. The hashtag! Since you have the liberty of choosing only one hashtag in your stories, you need to make it count. Your hashtag should be innovative and fully present what you are offering. You need to include it in your every story and once it catches it fire, you will have tons of people looking at your stories.

The same goes for location tag and mention tag. They will add more detail to your stories and with mention tag you can give a shout out or feature a fan and them in turn will feature your story. Also use poll and vote stickers, as they are the best way to get opinions from your followers or have them participate in a small competition. By doing this, people will engage with you more and you will become more visible to the audience.

Use Hashtags in your Posts and Stories

As stated earlier, hashtags are must and they are the critical piece to the puzzle of marketing. Unlike stories, you have the option of using up to 30 hashtags with your regular Instagram posts. Use this option to the fullest extent. Use the search bar in Instagram to view which tags are popular related to your business and use them regularly. Utilize the limited provided to you. The magnitude of the people coming to you by searching your relevant tags will be tremendous if you manage to use this feature effectively. As a result, you are bound to get more comments on Instagram.


Engage with Accounts like yours

Another way to get yourself noticed is by interacting with accounts similar to your niche. For example, if you are an upcoming food brand, then interact with other famous food brands of your region. This can be very useful especially when you are looking to build an audience and get engagements on Instagram. As comment on the posts or stories made by these accounts, people will notice you and your number of visitors will increase drastically. An easy way to find these accounts is by checking Instagram’s recommendations for you in the search tab. Or you can type names or hashtags in the search bar and reach these accounts.

Write Engaging Captions

In addition to using hashtags in your feed or stories, you need to write interesting and innovative captions. For example, instead of writing that your experience with something will be amazing, write a more detailed caption that explains that something and puts emphasis on the experience. Captions on stories can be short, concise and attractive but with feed you have the option of prolonging it. Everyone loves funny so try to incorporate that as well.

Reply to Comments on Instagram

This is very important. You need to regularly reply to your followers and on as soon as possible basis. Your audience will know that you know they are there and that you value them. You need to make your followers feel special and answer any queries that they may have. Stop anything you’re doing and reply to comments on your posts and stories. You can also mention others like you partners or joint ventures to even more engagements on Instagram.

Find the Right time to Post

By checking out Instagram Analytics, you will get to know the stats about the age, gender and location of your followers. By analyzing these stats, you can get the idea about the right time to update your Instagram so that you can schedule your posts and stories accordingly. By doing this you will appear on top of the feed list of your follower as most of your followers will be online during the time. As a result, you are bound to get to get more engagements and comments on Instagram.

Use Paid Promotions

Instagram provides you the option of using paid promotions to promote your account. Although the payment will vary depending upon the reach, the location and the age group you are targeting. However, it is a great way to get yourself noticed among the masses and get more followers in a relatively short time. Coupled with other non-paid methods this can prove to bolster your comment section and engagements on Instagram.

How to beautify your rental unit?

Wazzup Pilipinas!

Are you looking for a place to stay? If you are looking for a place to rent, you can have a look at Pavilion Residence. Renting a place might not be as scary as it looks, as you can always beautify the place to make it look nice and homey. This article will guide you through some tips to beautify your rental unit.

1. Permission

First thing first, make sure you read the lease agreement before you start doing any major renovations or changes to your rental unit to avoid getting penalty. Some landlords can be flexible and allow minor renovation such as painting of the walls with minimal nail on the wall. 

They might even be thrilled to get a free makeover of their unit that could possibly boost the value of their property. However, there are some landlords who are more inflexible to suggestion and changes. If that is the case, you will then have to restore the place back to its original condition after the lease ends. After all, it does not harm to ask.

2. Scent

Scent plays an important role in making your unit more presentable and homier. Imagine coming back to a home that smells good, it will definitely make you feel more at ease and reduce your stress level. Eliminate unpleasant odor by cleaning the house at least once a week and disposing your garbage daily. 

If there is any funky unpleasant scent or smoke, try masking them with placing charcoals around the house. You could also experiment with air diffuser with essential oils, or any fragrance that suits your taste. Your olfactory receptor will thank you for that.

3. Set a theme

Have a style of your own or set a theme according to your preference. Be it minimalistic, European, traditional, contemporary, country or cottage. Explore some website such as Pinterest to find a style or theme that best suits you. 

Paint them according to your preferred theme. If painting is not allowed, you can always opt for wallpaper instead, which can be really aesthetically beautiful too. You can mix and match as well, for example, you can have modern furniture in your house and at the same time, pair them with some vintage accessories. After all, it is all about balancing and making the place your home.

4. Make temporary changes

(a) If you are not allowed to make major changes to the unit, make temporary changes then. Use wallpaper instead of painting. You can also add arts or drawing to the wall without needing to drill a hole on the wall by sticking them on the wall instead.

(b) Change the design of the curtain. Replace dusty, old-fashioned curtains with something fresh and bright for an instant makeover. Sheer white would be good for a minimalistic theme or patterned curtains could be used for a theme that you have decided on earlier.

(c) Invest in a rug that brings out the uniqueness of your house. It does not have to be an expensive rug that costs you an arm and a leg, just a cotton rug with unique shapes and patterns would be enough to stand out on their own. In addition, it could also cover something on the floor that brings an eyesore to you.

(d)    Additional cushions to your sofa could be one of the easiest and quickest ways to make a space yours. Cover your chair with a sheepskin to add some fluffiness to it for a homey feel.

5. Appreciate your storage

Get creative with storage. Most rentals often lack storage, which can lead to messy house in the future. Therefore, make full use of unused space. You can improve this situation by addition furniture that can help with storage, and at the same time, making a statement to your place. 

For example, use suitcases as a side table in the living room, while treating it as storage where you keep your magazines or remote controls in it. Experiment with lighting that helps to brighten up the space. Add an eye catching floor standing lamp next to your suitcase that further enhance the feature of your home. 

Adding mirrors could do wonders in making your unit appears more spacious.  However, some Feng Shui master might go against the idea of adding a mirror, so do check out with your Feng Shui master if you are a believer of Feng Shui.

6. A garden

Plants and flowers are a way to liven up a space. However, most condominiums for rent do not come with a personal garden. Fret not if you do not have a garden in your condominium unit. You can create a garden that will move with you. You can try having small plants in a pot sitting on a table or on a bookshelf that will not occupy much of the space.

Be adventurous. Let your creativity runs free and do not restrict yourself. Treat your renter as your home instead of a 12 months contract. With so many home decorating ideas on the website, it can be easy to liven up your space even when you are on a budget.

Important Rental Terms

Wazzup Pilipinas!

Renting a home in Singapore such as renting Woodlands HDB does not have to be so difficult. But if you are dealing with a certain kind of landlord, it will be. 

It happens that some rental terms frequently confuse tenants who are looking for a unit or room to rent in Singapore, especially when it is first time renting. Therefore, before you sign anything make sure you understand these rental terms. There are six important rental terms.

1. Good faith deposit

The most unluckily named deposit in the rental process. Because some landlords have no confidence in your seriousness or ability to rent, they might demand a good faith deposit for booking purpose. 

But in all seriousness, the other reason is that the payment of the good faith deposit stops the landlord from searching for new tenants. The deposit is valid between the time that you sign, and the signing of the actual tenancy agreement. 

The good faith deposit is usually needed upon signing the Letter of Intent (LOI). The standard amount is one month’s rent for each year of the lease.

2. Letter of Intent (LOI)

The Letter of Intent, or LOI in short, states the tenant’s interest in renting the unit. Once signed, the good faith deposit or booking deposit is paid along with it. The LOI is effectively a promise to rent the unit to that tenant. 

The LOI is usually prepared by the tenant’s agent, and sometimes by the landlord’s agent. One of the advantages is that if there is no LOI, there is no good faith deposit. 

There are tenants who never sign an LOI, as they do not want to risk losing the good faith deposit if they do not like the TA.

Also, many tenants who do not engage an agent may not bother drafting the LOI. It is up to you whether you want to go through this step.

3. Tenancy Agreement (TA)

The TA is a legally binding contract that sets out the terms and conditions of the lease. The landlord, or landlord’s agent, will prepare the TA. The TA is supposed to carry the agreed-upon terms and conditions that were in the LOI, but it is your responsibility to check. Be cautious of landlords who sneak in new terms and conditions. 

Some key things that are covered under the TA include: the consequences of paying rent after the due date; acceptable modes of payment and diplomatic clause, which allows you to break the lease if you lose your employment in Singapore.

4. Security deposit

The security deposit is given to the landlord, after the TA is signed. It is generally one month for each year of the lease. The landlord can withhold the security deposit, to pay for any damages you cause when you move out. 

Furthermore, the security deposit can be taken if you break the terms of the lease. If you unlawfully sublet the unit, the landlord can kick you out while keeping your deposit. Moreover, any unpaid rent, or late fees for unpaid rent, can be taken from the security deposit.

5. Tenant’s agent

This is the person who is supposed to be on your side if you are a tenant. In Singapore, it is illegal for property agents to represent both the landlord and the tenant in the same deal. 

Your agent is supposed to help you guarantee the LOI and TA are fair, and to help negotiate the price. For example, your agent should be checking the rental rates of surrounding properties, to let you know if you are getting a good price.

6. Landlord’s agent

On the other side of the fence is the landlord’s agent. The landlord’s agent will vet you, and decide if you are eligible to rent to. They will also try and keep you from negotiating the price down. Note that some landlords never meet their tenants at all, and will request that you direct all issues such as a burst kitchen pipe to his/her agent. 

Make sure you do not have a problem with your landlord’s agent as you may be dealing with this person more than the actual landlord. If you are not happy with this agent’s guts, then look somewhere else.