Some Smart Instagram Marketing Strategies for Boosting Your Brand

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It is necessary for your business to be active on the social media platforms such as the most popular Instagram that is about to hit one billion MAU very soon. Instagram has achieved a phenomenal growth in the last few years and has become an effective social media marketing platform for reaching more and more customers and potential customers from all corners of the world.

It is essential to boost your Instagram marketing for increasing your following consistently and steadily. Here are some effective and easy marketing tips for growing your brand, get Instagram followers faster and building a robust online presence for free.


Take the Fullest Advantage of All Free Instagram Apps & Tools

Instagram has recently started rolling out exclusively business profiles that look identical to the Facebook business profiles. Instagram for Business profiles come with a contact option and a CTA allowing all Instagram users to call, text, or email the business. Besides, the contact option, all Instagram business profiles would be having easy access to accurate engagement data and impression. You may consider switching over to Instagram for Business account to leverage the platform. The more knowledge you could gather about ways the users are actually interacting with the content you have shared, the better adjustments you could make for improving your customer engagement.


Create a Truly Interactive Hashtag

You must create a truly interactive hashtag for having instantaneous engagement. You must doubly make sure that you are actually using the hashtag in the right manner. The simplest strategy would be to create a hashtag that has been used by consumers to tag pictures of them along with the specific product that they have just bought.


Consider Cross Promoting Instagram Posts

Are you interested in adding new Instagram followers who already know and love your brand? You need to cross promote all your shared posts on Instagram across other social media platforms such as Twitter, Facebook, LinkedIn etc. You could consider inviting them to follow and like your Instagram profile. Since they have already been following you on some other social networking site, they would obviously, be interested in everything you offer.

You simply cannot take it for granted that all your posts would be reaching all users connected to you on the social media. Many of them would be going away from certain social networking sites, some of them may not be that active on certain social media platforms. Anyways, no matter what, you would certainly want all your followers to be effectively engaged and connected to all your social profiles for boosting reach and engagement per post. Cross promotion helps you inform people across various social media sites about your existence on Instagram. You may get in touch with digital marketing experts for getting more Instagram likes.


Interact Effectively with Followers for Boosting Growth

If someone takes the trouble and dedicates his time to like and even comment on your posts, you must mandatorily reply and also, thank them. Even such a simple engagement could be creating a loyal customer base and you could obtain an enthusiastic supporter of your brand. You must consider integrating effective ways to convince your followers to seamlessly interact with all your posts. Just by using posts with a caption such as ‘Tag four of your friends who would like this’, you can immediately create a broader audience for attracting new followers. As they are real, being recommended and introduced via a friend, very little to no resistance is offered. This would be culminating in a number of tagged users beginning to follow your profile.


Repurpose or Recycle Interesting Content from Some Other Relevant Accounts

If you are unable to create adequate content for catering to the increasing requirements of your constantly growing following, you may repurpose fascinating content from any other relevant and useful Instagram accounts. However, do not forget to give the due credit to your original source by simply tagging his profile and even mentioning him cleverly in your caption. Today several applications are available for downloading Instagram images and saving them on your camera roll. So you could effortlessly repost them whenever you need to or wish to. Repurpose content from such accounts that have your desired target audience because many such accounts would be too glad to return your favor. So they would, in turn, repurpose your content once they find that you are sharing their content.


Use Influencer Marketing for a Broader Reach

The most effective and quickest way of reaching potential customers is through influencers that have successfully created their own audience and have an impressive following. Today, we find that more people are actually purchasing products that they come across in their feed from other influential people whom they are following. This is because they rely on them and find them trustworthy. If you are able to partner with an exceptional industry influencer, you could expose your brand to a wider audience.

Conclusion
There is no doubt that Instagram has taken the center-stage in the social media scene. Over 800 million active monthly users hand out billions of likes daily, and the stage is set for you to steal the spotlight with a glorious marketing campaign. You should switch to an Instagram Business Profile to be able to access a number of incredible insights and free tools to chart audience demographics by age or location. You can then proceed to put out product teasers and sponsored ads to reach more people, but try to be approachable instead of aggressive, because this goes a long way in building your impression. Discover the popular influencers in your field and partner with them to leverage their popularity. Also make use of user-generated content via quizzes, contests, and branded hashtags. Learn when to post, and create a posting schedule. Also learn when not to post, thus avoiding over-posting or low reach. Ideally, one to two posts a day is optimal. The last step, of course, is seeing how your plans work out by tracking performance metrics and then fine-tuning your strategy.

UP Fighting Maroons Renews Partnership Deal with Nxled

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Nxled, the leader in next generation lighting, renewed its support for the University of the Philippines Men’s Basketball Team for University Athletics Association of the Philippines (UAAP) Season 81. The lighting and fixtures company designed for longevity and breakage-resistance committed to help UP breed the next generation of champions and be a part of its bright future. Nxled executive vice president Catherine Tiu-Tan, UP chancellor Michael Tan, and officials of Nowhere To Go But UP Foundation (NTGBUP) -- a volunteer group of UP alumni supporting UP’s varsity programs led by its president, Atty. Agaton Uvero -- officially renewed their partnership by signing a new Memorandum of Agreement (MoA) on Tuesday, July 10 at Quezon Hall of the University of the Philippines Diliman. Also present at the signing ceremony were UP head coach Bo Perasol and his coaching staff, the UP Fighting Maroons and another UP MBT major backer, Ms. Robina Gokongwei-Pe, president, CEO and director of Robinson Retail Holdings, Inc.

Photo Caption: [Left to Right] NTGBUP Chairman Atty. Agaton Uvero, NTGBUP President Victor Emmanuel Reyes, Electrosavers Corporation Executive Vice President Catherine Tiu-Tan, UP Diliman Chancellor Dr. Michael Tan 

One Championship Star Aids in Rescue of Children Trapped in Thailand Cave

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22-year-old ONE Championship mixed martial arts star Pongsiri Mitsatit isn’t just one of Thailand’s most decorated athletes, he is also a member of the

Pingnakorn Rescue Chiang Mai volunteer group, where he offers his spare time to help out in situations when duty calls.

When 12 boys of the Wild Boars soccer team and their coach went missing for several days in June and were discovered to be stranded in a Chiang Rai cave complex, Mitsatit jumped at the opportunity to help rescue efforts in any way that he could.

“We drove to Chiang Rai in the early morning, worried about the children. But I knew our team was very capable, and I knew we would do everything we could to find them,” said Mitsatit.

“Many people from all over the world came to help, it was a joint effort and a great sight to see everyone coming together for a common goal.”

The children, aged 11-16 years old, were exploring the Tham Luang Nang Non cave system on Saturday, June 23, when torrential rain and flash floods quickly filled up the entrance and trapped them inside.

Forced to seek shelter and to escape the rising floodwaters, the team and their coach ventured further into the cave system, reaching an elevated sandy area where they sought refuge until help arrived.

A major search and rescue operation was launched with efforts to drain the cave just enough so that Thailand’s Navy SEAL divers could go in and extract the victims. After some time, authorities were able to discover where the group had been holed up, and rescue operations were quickly underway.

Navy divers and volunteer rescue teams, including Mitsatit’s unit, worked together, traversing murky waters, treacherous cave chambers and narrow passageways. Divers had to use several heavy equipment such as oxygen tanks and various rock climbing gear in a complicated operation.

When rescuers reached the area where the footballers were discovered, photos and videos sent from the rescue team showed the boys smiling for cameras even after nearly two weeks of being trapped in the cave.

Family members of the young footballers were ecstatic and celebrated the news that their children had survived the ordeal and had been found without major physical injuries.

“I feel incredibly blessed to be able to help find these kids alive,” said Mitsatit.

“It didn’t matter if I was in training for a big fight, I wanted to do everything I could to help those boys. This was bigger than everything else. The British divers saw them first and sent back photos and videos, I was so relieved. Just seeing them alive and well, it makes my heart feel full.”

Mitsatit knows what it’s like to face adversity, albeit in the cage. A ONE Championship strawweight contender with an unblemished 9-0 professional record, and widely-considered one of the fastest rising stars in the world of martial arts, Pongsiri had much to lose in risking his life. But he wouldn’t have had it any other way.

“When we are given the ability to help others who are in dire need, we must do everything we can. It doesn’t matter whether we are rich or poor, we do what we can,” said Mitsatit.

“In my mind, I wanted to find those kids as soon as possible. Then to see them strong and doing well, it motivates me to be as strong as them.”

Rescue operations concluded yesterday, as teams worked round the clock to rescue the victims at the soonest possible time. All 12 boys and their coach are well and in good spirits after being airlifted to the nearest hospital as soon as they got out of the cave. Although Mitsatit’s role in rescue operations has concluded, he is more than willing to offer more help if need be.

“I would do anything if it meant saving those boys,” Mitsatit concluded.

Mitsatit is scheduled to return to action on 27 July at ONE: REIGN OF KINGS at the Mall of Asia Arena in Manila, Philippines. He will face Baguio City’s Joshua “The Passion” Pacio of Team Lakay in the supporting card.

For more updates on ONE Championship, please visit www.onefc.com, follow us on Twitter and Instagram @ONEChampionship, and like us on Facebook at https://www.facebook.com/ONEChampionship.