Herbalife Nutrition Healthy Breakfast Survey Reveals Consumers in the Philippines Would Be Motivated To Eat Breakfast Daily If It Is More Convenient and Easy or Readily Accessible

Wazzup Pilipinas!

Herbalife Nutrition released findings from its Asia Pacific Healthy Breakfast Survey, conducted in February this year with more than 5,500 respondents in 11 markets – including 500 from the Philippines.

Aimed at uncovering insights into the attitudes and habits of eating breakfast among consumers in the region, the survey revealed that the majority of respondents understand the importance of a healthy breakfast in promoting their well-being and in managing their weight, however, many of them have encountered obstacles to eating it daily, and would be encouraged to eat it more regularly if it was more convenient and accessible. 

Benefits of consuming breakfast
Based on the Herbalife Nutrition Asia Pacific Healthy Breakfast Survey, the majority (69 percent) of consumers in the Philippines consider breakfast extremely/very important, with 86 percent choosing it as the most important meal of the day. In comparison, only 11 percent opted for lunch and 2 percent for dinner.  When asked about the benefits of consuming a healthy breakfast, 99 percent said that eating breakfast “gives them energy in the morning” while 96 percent felt that “it contributes to their personal well-being”.

Looking at the breakfast habits of consumers in the Philippines, the survey found that 84 percent do indeed make it a priority to eat their first and most important meal of the day at home, with 67 percent doing so within one to two hours of waking. The rest would just grab their breakfast either at work (10 percent) or on the way to work (4 percent). Only 2 percent of the respondents do not eat breakfast.

What are the consumers in the Philippines eating for breakfast?
The survey also showed that although 41 percent of respondents consider protein as the predominant nutrient needed in their breakfast, carbohydrates in fact made up most of the actual breakfast nutrients in the consumption pattern of the respondents. Carbohydrates such as bread or toast and hot beverages top the list of breakfast foods regularly consumed.

Obstacles to a daily breakfast
While the survey indicated that a good majority are eating breakfast, it also found that many had encountered obstacles to eating it daily. The top three barriers are “lack of time” (44 percent), “don’t feel hungry in the morning” (30 percent) and “trying to maintain my weight” (18 percent).

To overcome these obstacles, 54 percent of the respondents said having “If my breakfast contributes to my health and well-being” and “If breakfast helps give me more energy” would help them eat breakfast daily, other motivation factors include making breakfast “readily accessible” (53 percent) or having something that is “more convenient and easy” (48 percent).

 “It is heartening to see that most Asia Pacific consumers are aware of the importance of eating breakfast. At Herbalife Nutrition we believe that there are many benefits of  eating a healthy breakfast daily. A healthy breakfast with balanced nutrition not only provides the much-needed nutrients for the day, but also has wide-ranging benefits in the long run, including supporting healthy metabolism, better brain health and improved weight management,” said Mr. Rosalio Valenzuela, Country Manager of Herbalife Nutrition Philippines.

“However, the survey also revealed that many are still not consuming breakfast daily. One can easily overcome the obstacles by waking up 15 minutes earlier to prepare something fast such as a protein shake. Eating a healthy breakfast regularly can really set the stage for healthier eating all day long, and promote and maintain a lifetime of wellness,” added Mr. Valenzuela.

According to the Herbalife Nutrition Philosophy, every meal consumed should have a calorie intake breakdown of 40 percent carbohydrates, 30 percent protein and 30 percent fats. Carbohydrates should include, at the very least, some fruits or vegetables.

Herbalife Nutrition Asia Pacific Wellness Tour

To educate Asia Pacific consumers on how to adopt positive nutrition habits for a healthier and happier life, Herbalife Nutrition will be conducting its ninth Asia Pacific Wellness Tour from April 13 to April 29. The Herbalife Nutrition Asia Pacific Wellness Tour features a series of medical symposia and nutrition talks held in cities across Cambodia, Hong Kong, Indonesia, India, Korea, Macau, Malaysia, Philippines, Singapore, Taiwan and Thailand.
During the Tour, Herbalife Nutrition fitness experts and members of the Herbalife Nutrition Advisory Board (NAB) will share their expertise on a variety of health-related topics, with a focus on the importance of a healthy breakfast.

Huge Filipino Delegation set to Conquer Udine, Italy

Wazzup Pilipinas!

In celebration of the One Hundred Years of Philippine Cinema, the Film Development Council of the Philippines (FDCP) will be leading a big delegation of Filipino filmmakers, artists, and members of the academe with the Philippines chosen as the Country of Focus in the Far East Film Festival happening on April 24 to 29 in Udine, Italy.

Set to compete in the Festival are "Si Chedeng sa Si Apple," "Smaller and Smaller Circles" and "Ang Larawan," while restored Ricky Lee classics, “Himala” and “Moral”, directed by the well renowned late director, Marilou Diaz-Abaya will be showcased at the restored film classics feature.

With the opportunity to showcase our very own filmmakers in Far East Film Festival, FDCP is bringing in select filmmakers and speakers for Sandaan: Philippine Cinema Centennial Talks.

Speakers include Mr. Ed Lajano, Festival Director of QCinema, Bianca Balbuena, CEO of EpicMedia, renowned actress Elizabeth Oropesa and FDCP Chairperson and CEO Liza Diño for Filipino Popular Cinema to be moderated by Mr. Max Tessier on April 26.

Film Historian and documentarist Mr. Nick Deocampo will talk about Discovering the Past: Asian Film History - Filipino Cinema during WWII, to be introduced by Mr. Roger Garcia, Festival Director of Hong Kong International Film Festival on April 27.

Aside from these, FDCP is also proud to announce that three Filipino film projects made it to the 14 titles selected by Focus Asia, the Far East Film Festival Project Market dedicated to genre cinema. These projects in development will be presented to more than 200 professionals made up of panels, one-on-one meetings, projections and networking opportunities.

These are “Belen” by Quark Henares, produced by Bianca Balbuena and Bradley Liew, Epicmedia Productions Inc., “Quantum Suicide” by Mikhail Red, produced by Micah Tadena, Media East Productions and Taro Imai, Harakiri Films, co-produced by Japan and “Wilderness” by Nadira Ilana, produced by Nadira Ilana, Telan Bulan Films and Pamela Reyes, Create Cinema and Panuksmi Hardjowirogo, M'GO Films, a co-production between Malaysia, Philippines, and Singapore.

On the other hand, Filipino Producer Monster Jimenez of Arkeo Films with her film in development, “Return of the Owl” by Martika Ramirez Escobar made it to the 15 selected projects for the tenth edition of Ties That Bind, the Asia-Europe co-production workshop, bringing together Asian and European professionals in the development of film projects. These selected films will have the opportunity to meet numerous producers, financiers and distributors present on the Focus Asia days for potential partnership in the development of their film.

The Far East Film Festival runs from April 20 to 29, 2018.

Italian Maestro to Headline Fund-raising Concert for Ayala Foundation’s CENTEX Program

Wazzup Pilipinas!

As Ayala Foundation’s flagship education program, CENTEX offers bright children from underprivileged families access quality primary public education.

CENTEX gives students the opportunity not only in academics, but also to hone their talents in the arts, particularly in music and dance. Through the after-hours art program, students excel not only in academics; they also hone their skills in other areas of learning and development.

This year, CENTEX celebrates its 20th anniversary, and to mark this occasion Ayala Foundation, in partnership with the Ayala Multi-Purpose Cooperative, is hosting “MAD4Arts,” a benefit concert for the CENTEX After-Hours Program on May 9, 2018, at the Ayala Museum, Makati City.

Serving as musical director for this concert is Maestro Ruggero Barbieri, former music director and principal conductor of the Philippine Philharmonic Orchestra. He will be joined by acclaimed violinist Alfonso “Coke” Bolipata and the Pundaquit Vurtuosi, which is the resident chamber orchestra of CASA San Miguel.

“MAD4Arts” also showcases the talent of CENTEX students who went through the arts program. Five CENTEX alumni, personally trained by Bolipata himself, will be performing with the Pundaquit Virtuosi, while a CENTEX Manila alumna will be lending her voice to the event through a song number. Alumni of the STEPS Dance Program will also be performing at the event.

“Art plays an important role in the holistic development of children,” said Ruel Maranan, President of Ayala Foundation, “which is why the After Hours Arts Program has helped our CENTEX students become more confident young men and women.”

“We at the Ayala Multi-Purpose Cooperative believe in the importance of providing the under-privileged youth a brighter future and have pursued Education, whether in the classroom or the arts as its advocacy.,” said Lourdes Orosa, general manager of the Ayala Multi-Purpose Cooperative. “We are honored to partner with Ayala Foundation to promote the After Hours Arts Program at CENTEX.”

Founded in 1998, CENTEX has two campuses—one in Tondo, Manila, and the other in Bauan, Batangas. Aside from these two schools, The program has also trained over 800 teachers from 20 public elementary schools across the country, thus effectively bringing the CENTEX education model across the country.

Tickets for MAD4Arts are now available at the Ayala Museum lobby (tel. no. 759 8288). They are also on sale at all Ticketworld outlets, or at ticketworld.com.ph (tel. no. 891 9999).