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Sunday, January 28, 2018

Tough Mudder Expands Into the Philippines with Proactive Sports Management


Wazzup Pilipinas!

First Tough Mudder in the Philippines is scheduled this July 2018

Tough Mudder, Inc., a leading sport, active lifestyle and media brand, and Proactive Sports Management, a premier sports agency known for organizing the largest fun runs in the Philippines, announced today a new partnership to bring the world’s leading obstacle course event, Tough Mudder, to the Philippines for the first time in 2018. This marks the first time Tough Mudder has licensed its events in the country. Tough Mudder holds events on five out of the six habitable continents.

The inaugural Philippine’s Tough Mudder Event Weekend will take place in July, followed by another event in November 2018.  Both events will feature Tough Mudder’s signature obstacles.

“This is the first time that Tough Mudder will be in the Philippines, and Tough Mudder is not just about being tough, it is also about teamwork and determination,” said Proactive COO Justine Cordero.

This new licensee follows the success of Tough Mudder’s licensed events – hosted to date in Mexico, Bali, Ireland, United Arab Emirates, and Australia. It will provide access to events for active lifestyle individuals living or visiting the Philippines seeking the challenge, camaraderie and thrills that only a Tough Mudder experience can offer.

“Tough Mudder events have united millions seeking a more engaging, communal form of active lifestyle.  We are excited to partner with Proactive Sports Management, who have a proven track record for success for athletic events in the Philippines, to ensure locals and tourists alike will have the same unparalleled experience that has made Tough Mudder the must-do event for OCR enthusiasts and weekend warriors alike,” said Will Dean, CEO and Co-Founder, Tough Mudder.  

With more than 3 million participants to date across five continents, Tough Mudder has offerings ranging from accessible yet rewarding challenges, such as the Tough Mudder 5K and Tough Mudder Half (five-mile event excluding fire, ice and electricity), to competitive events, such as Tough Mudder X (the toughest mile on the planet) and World’s Toughest Mudder (24-hour endurance event).

This year, Tough Mudder, Inc. and its licensees will host an unprecedented 150+ events across nearly a dozen countries, such as the United States, The United Kingdom, Germany, Australia, United Arab Emirates, Canada and two new countries, South Africa and Oman, welcoming participants worldwide into a global community that lives courage, personal accomplishment, teamwork and fun.

Tough Mudder in the Philippines is held in partnership with Proactive Sports Management, a sports events company which started in 2012, and is known in the industry for staging various marathons and mass participation events.

Registration is ongoing, for more information, please visit FB/ToughMudderPhilippines.

One Championship Global Citizen Ambassadors Visit Youth in Tondo Area Manila


Wazzup Pilipinas!

The largest global sports media property in Asian history, ONE Championship™ (ONE), recently held an athlete outreach activity that saw ONE Championship athletes visit youth living in metropolitan Manila. Global Citizen Athlete Ambassadors Angela Lee, Brandon Vera, and Eduard Folayang, in conjunction with Young Focus, spent time with children from Smokey Mountain Area, while spreading a message of hope and the importance of access to education.

Visit this link for the photo gallery: <link>

Young Focus is a local NGO in the Philippines that provides underprivileged youth in the Tondo, or “Smokey Mountain” Area of Manila the chance to develop themselves intellectually, emotionally, psychologically, and spiritually. Through education, Young Focus addresses poverty directly by giving the next generation the best possible opportunities in life.

Athletes toured the area, met community members and visited Young Focus centers which cater to children from infancy, preschool, all the way up to the tertiary educational level. Young Focus founders Paul and Ann Wijgerden have over 1,500 children from the area participating in the program. Athletes not only helped children of all ages in their various classes, from English to Mathematics, to Music and Dance, but also inspired them by sharing their own personal stories and reinforcing the importance of education. The day finished with a martial arts demonstration.

ONE Championship also invited 100 Young Focus students and staff to attend the ONE: GLOBAL SUPERHEROES event on Friday night, 26 January at the Mall of Asia Arena.

As part of the partnership with Global Citizen to encourage fans to become Global Citizens and take action, ONE athletes will continue to play their part in driving this social movement as well as supporting local initiatives that provide access to education to tackle extreme poverty.

To learn more about the ONE Championship and Global Citizen partnership, visit www.globalcitizen.org/one. For more information on Young Focus, please visit www.youngfocus.org.

Wei Soo, Co-Founder of Global Citizen, stated: “Young Focus and its students are a great example of what we can achieve when a community is able to prioritize education for all. It was exciting to see their work firsthand today, and hear directly from students whose lives have been changed by the power of education. At Global Citizen, we're thrilled to team up with ONE Championship and its fans throughout Asia, and encourage world leaders to invest in education and give millions of people around the world the tools they need for a better future.”

Angela Lee, Global Citizen Athlete Ambassador, stated: “Today was an experience unlike any other. I am truly humbled and honored to have walked these streets, laughed with these people and shared so many smiles with everyone on Smokey Mountain. For me and my fellow Global Citizen Ambassadors, Brandon and Eduard, this is truly the most rewarding thing. We love giving back to our communities! Thank you ONE Championship, Global Citizen and Young Focus for having us here today. We can’t wait to be back!”

Brandon Vera, Global Citizen Athlete Ambassador, stated: “Hanging out with the children was an awesome privilege. It made me appreciate everything a lot more and has motivated me to give back even more when I can. If I am able to help these kids it means the world to me. I have been fortunate enough to be raised in an environment where I never had to face what these kids have to deal with on a daily basis. If only to inspire them to work hard and study hard so they can chase their dreams, then I’m all for it. Hope is important because even just a little bit of it goes a long way. Thank you to ONE Championship and Global Citizen for allowing us this opportunity.”

Eduard Folayang, Global Citizen Athlete Ambassador, stated: “It was such an amazing experience, of course. You really feel for the hardship my countrymen are experiencing now, especially the youth. As a ONE Championship athlete, it is my honor to be able to give back to the Filipino people. I’m sure the entire world would also love to be a part of this movement, so I encourage everyone to check out Global Citizen and how each of us can help in our own little ways.”

ONE Championship recently announced a partnership with Global Citizen, an international advocacy organization with the goal of ending extreme poverty across the world by 2030. The partnership will harness the power of ONE’s platform to engage millions of martial arts fans around the world to support initiatives and find solutions to the issues associated with extreme poverty. Global Citizen and ONE will collaborate across 24 live ONE events scheduled in 2018, and various outreach activations throughout Asia. Fans will have the opportunity to take action and engage with specific policy areas including, education, food security, hunger and nutrition, global health, and gender equality and empowerment.

The first action ONE fans can take will be centred on global education. Fans will be able to call on donor countries such as Australia, New Zealand, South Korea, Japan, Singapore, Malaysia, and India, to attend the Global Partnership for Education’s (GPE) replenishment conference in Dakar, Senegal on 2 February 2018, and make a commitment to GPE to support better education for all. Currently, 264 million children around the world are missing out on an education. Over half are girls, and over 75 million have had their schooling disrupted by conflict or natural disasters. At the replenishment conference, the GPE will raise much needed funds that will allow it to continue to support quality, inclusive education to hundreds of millions of children around the world.

Headquartered in New York with offices in Canada, Australia, Germany, and the United Kingdom, Global Citizen was founded in 2012 with the goal of building the largest platform where people can learn about issues, take action on what matters most, and join a global movement working to end extreme poverty by 2030. Since then, millions of Global Citizens around the world have taken over ten million actions, which includes millions of emails, tweets, petition signatures, and phone calls targeting world leaders to end extreme poverty by 2030. To date, the actions by Global Citizen’s global community, along with its high-level advocacy efforts and various partners, have resulted in 130 commitments and policy announcements from leaders, including financial aid valued at over US $35-billion, that is set to affect the lives of over 1.3 billion people.

ONE Championship, Asia’s largest global sports media property, is a celebration of Asia’s greatest cultural treasure, martial arts. The promotion engages millions of people across Asia by building local martial arts superheroes, telling their inspirational stories of perseverance and triumph through martial arts, which has been home in Asia for the past 5,000 years.

For more updates on ONE Championship, please visit www.onefc.com, follow us on Twitter and Instagram @ONEChampionship, and like us on Facebook at https://www.facebook.com/ONEChampionship.

Lenovo Officially Kicks Off Highly-Anticipated Legion of Champions Series II Grand Finale


Wazzup Pilipinas!

 Ten teams representing eight markets in Asia to compete
for the glory of Asia’s gaming champion

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On January 26, Lenovo officially kicked-off the Finale of “Legion of Champions Series II” in Bangkok, Thailand. The event, held in collaboration with Intel, is a major gaming competition in the region.
 
​Lenovo
, the world’s leading PC manufacturer, has officially kicked off the “Legion of Champions Series II” Grand Finale (LoC; former League of Champions). This three-day gaming extravaganza, held in partnership with Intel, is expected to bring together over 60gaming talents in Asia Pacific together in a Bangkok, Thailand. 

Following last year’s successful debut, the competition has expanded its footprint to include teams from Hong Kong and Taiwan, in addition to Indonesia, Malaysia, Philippines, Singapore, Thailand, and Vietnam. The in-market champions from the eight markets will battle it out and the winning teams will walk away with a combined pool of close to 500,000 THB (approximately PHP 812,000) in cash.
 
After three days of intense competition, from January 26 - 28, the champion team will walk home with a cash prize of 210,000 THB (approximately PHP 341,000), while the first and second runners up will be awarded 110,000 THB (approximately PHP 178,000) and 70,000 THB (approximately PHP 113,000) respectively.
Lenovo Legion gaming devices will be the enablers for qualifying champion teams to compete during LoC, empowering them with a world-class experience in speed, performance and consistency. The anniversary edition of Legion Y520 laptop will also make its first appearance at LoC to celebrate the one-year anniversary of the launch of Lenovo Legion, a gaming sub-brand first introduced in CES 2017. Coming in two designs – one in red and another in black and gold. In the Philippines, the black and gold version will be available in limited stocks in February 2018.

Legion of Champions Series II is one of Lenovo’s major efforts in nurturing the next-generation gamers and growing the gaming community in Asia. Professional or amateur gamers alike, the teams competing at the Grand Finale of LoC are the best in Asia’s gaming scene. These in-market champions have stood out despite the fierce competition; all of them have gone through multiple elimination rounds at the local level to finally reach the highly-anticipated Grand Finale, competing against other top-notch talents for the
ultimate gaming glory.
 
Hundreds of gaming fans are expected to attend this year’s Grand Finale of “Legion of Champions Series II” in Bangkok, Thailand to watch the heated battle and the birth of a new champion. For those who reside outside Bangkok, they can watch the live-streaming of the competition viahttps://www.facebook.com/LenovoTH/videos/10155550049041843/.

For more information on LoC 2018, please visit
https://legionlenovo.com/loc2018/.

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Ivan Cheung, Executive Director and Regional General Manager of Lenovo Asia Pacific said: “Asia is at the center of the rise of e-sports. While e-sports is a key driver of PC gaming growth in the region, it is more than that. It has brought disruption to the technology industry and beyond by inventing new meanings to gaming. Increasingly, e-sports is recognized as a professional sports, just like basketball and football. As such, Lenovo has hosted Legion of Champions II, providing a battle field for top gaming players to shine, as well as letting more gaming enthusiasts be part of a growingly influential community.” 
George Chacko, Director of Global Account for Lenovo, Intel Asia Pacific and Japan said: “We are very excited to once again be part of the “Legion of Champions” tournament. Along with the rapid growth of the vibrant and passionate gaming community in Asia, we are also seeing increased expectations for better and faster processors to support and deliver amazing gaming performance. At Intel, we’re committed to supporting the gaming needs of the eSports community by helping them perform their best through our innovative technologies, and delivering the ultimate gaming experience.”
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