But first, the collection. SM Youth is out to make Mickey cool again—every kid's favorite mouse bids for teen squad status as Mickey Mouse prints appear in select SM Youth T-shirts. It's a pop art fix waiting to be satisfied: Mickey Mouse cartoons are rendered as T-shirt patterns, some illustrated in his classic red trousers-yellow shoe look, others showing a more minimalist interpretation of the motley mouse in graphic black and white. In a supporting role, other youth prints make the cut as well: cartoon cacti patches and other Instagram emoji fodder play the star in a line of multicolored basic tees. SM Youth Ambassador Kaila Estrada fronts the campaign as she is joined by the winner of the SM Youth Go-See Contest, Erika Kristensen.
Styling a tee can be turned into the easiest fashion hack as the versatile pieces covers all areas of the style spectrum: cuffed ripped jeans, vintage socks and skater sneaks speak of '80s streets, while a monochrome two-piece suit is an ode to the gods of high-low fashion. Any way you want to wear your SM Youth tee, it'll look like it's made just for you.
Shop SM Youth tees at a massive discount with the SM Youth Tee Festival. From September until October 31, slash up to P200 off the total price of three (3) tees. That's an annual treat you wouldn't wanna miss out on. Shop SM Youth T-shirts at all The SM Store branches nationwide. Visit facebook.com/SMYouthLifestyle or on Twitter and Instagram at @SM_Youth for more details on the Tee Festival and other promos.