More Complete Online Shopping Experience with New Shopify Partners

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The online community is getting bigger and wider nowadays, and with the help of the rampant pace of social media and technological enhancements such as hi-tech gadgets and online apps to simplify business, it comes to no surprise that even online shopping is now a trend. Entrepreneurs that delved into the eCommerce industry are currently trying to market their brand and products or services they offer the best and most efficient way they can.

Last year, Globe myBusiness has established a solid partnership with Shopify - the number one eCommerce platform in the world. With Shopify enabling business owners to have their own online shop and business eCommerce management platform, this gives opportunity to expand their business without the hassle. In case you find it difficult to set up your shop, Top Shopify developer NZ can help you out.This last quarter of the year, they will be offering new add-ons for Globe myBusiness customers through their partnerships with logistics services (Xend), design and set-up services (Ropo), digital advertising services (AdSpark) and payment services.

Aside from Globe myBusiness partnering up with several existing customers to set-up their store inside Globe Gen3 stores around the metro, the existing Shopify sellers no longer need to look for external agencies for services such as the aforementioned add-ons. Everything in the eCommerce world that every SME would need, Shopify has them. It’s an all-in-one package for all Globe myBusiness customers.

Aligned with the Globe purpose, Globe myBusiness is definitely making businesses flourish. Their partnership with Shopify, Xend, Ropo and AdSpark strengthens the business customers by creating an avenue for them to feature their products in a more diversified digital platform.

Neon Island, a Filipino online clothing store founded in 2013 by Aira Medina and Chi Gibbs, together with Craft Carrot Art Tools, Inc., a provider of quality art materials and craft supplies for professional artists, hobbyists, and DIY enthusiasts, are one of the businesses that is featured during WWG at the ICONIC store in BGC, Taguig City. They are able to maintain the small footprint thanks to Shopify. Their inventory is properly stowed and accounted for using the eCommerce app. Selling their products are simplified using a tablet for browsing products to closing the deal.

“The main objective of this project is to reiterate the company’s advocacy to help improve the lives of every Filipino. Through this project, we are able to help our SME consumers / customers to have a better marketing strategy to promote their brand,” said Barbie Dapul, Globe myBusiness VP. “And what better way to market their brand but to put them at one of Globe Telecom’s biggest event of the year - the WWG.” Dapul added.

Shopify, the number one eCommerce platform in the world partnered with Globe myBusiness to help the SMEs tap the eCommerce industry, has launched the smallest store project with other business partners’ stalls in all Gen3 stores and its surrounding locations.

Globe Telecom Completes TV White Space Trials to Improve Internet Connectivity

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The first Philippine telecommunications company to adopt the TV white space frequency for broadband use, Globe Telecom has successfully completed a TV white space trial for wireless backhaul.

“The TV White Space provides us with another means to bridge the Digital Divide in remote rural areas where traditional means of backhaul such as fiber or multi-hop microwave terrestrial backhaul does not make it economically viable for telecommunication providers to deploy broadband facilities,” Globe Senior Vice President for Network Technologies Strategy Emmanuel Estrada said.

Estrada said the trials were in support of the company’s bid to maximize available spectrum given rapid increases in data consumption as it aims to improve the internet experience of its customers. The trials were undertaken in partnership with the Information and Communications Technology Office of the Department of Science and Technology over the last 8 months in several areas in the country including Cebu and Bohol, Estrada said.

The trial run was undertaken by Globe in partnership with NuRAN Wireless Inc., a Canadian-based leading supplier of mobile and broadband wireless solutions. During the trials, NuRAN’s equipment generated up to 10 Mbps over distances of 7 and 12 kilometers. With the achievement of this important milestone, NuRAN will begin rolling out units in 2016 for broadband public access.

TV White Space refers to the unused TV channels between the active ones in the VHF and UHF spectrum. These are typically referred to as the “buffer” channels. In the past, these buffers were placed between active TV channels to protect broadcasting interference. It has since been researched and proven that this unused spectrum can be used to provide broadband Internet access while operating harmoniously with surrounding TV channels. Utilizing TV white space for propagation of internet service is a relatively new technology as TV broadcast began transitioning from analog to digital, which paved the way for the availability of more TV channels or frequencies that could be utilized for broadband use. NuRAN’s technology focuses on UHF bands from 470 to 698 MHz.

Once in place, the technology is expected to provide an alternative wireless network that will provide data connectivity in far flung areas in Visayas and Mindanao. Estrada said increasing demand for wireless data traffic and growing pressure to network capacity has spurred an interest to utilize these unallocated portions of the radio spectrum. The TV white space’ long range of reach means utilization of this frequency for broadband use would require less number of cell sites to provide coverage for a given geographic location compared with existing wireless technologies, he said. This means that the use of the TV white space spectrum for propagation of broadband technologies is more cost efficient for telco providers.

Globe Telecom Joins Sustainable Global Companies With Its New Purpose

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Going beyond achieving business success as the Philippines leading mobile communications provider, Globe Telecom is embarking on a purpose-led transformation for a more sustainable organization, steps that admirable companies globally have likewise taken.

Globe president and CEO Ernest Cu unveiled the company's purpose of 'Treating people right to create a Globe of Good' at the recent Wonderful World of Globe XII event held at the Globe Iconic Store in Bonifacio Global City.

Anchored on its new corporate vision of leading a Philippines where families’ dreams come true, businesses flourish and the nation is admired, the company hopes to fulfill its vision by creating wonderful experiences, helping its customers overcome challenges and discovering new ways to enjoy life, Globe President & CEO Ernest Cu revealed.

Following its massive network modernization program in 2011, Globe saw unprecedented business growth driven by game-changing initiatives including a digital lifestyle play, innovative offers and content partnerships with iconic global brands. Underpinning business growth is a robust network that has nationwide 3G and 4G coverage. Globe is also aggressively rolling out LTE coverage in major business districts and key commercial areas in the country, intending to give the country first world mobile internet experience.

“Our 60% share in mobile data revenues showcases the relevance that we have brought to the industry. We’ve changed the way people consume mobile content in this country because we have made it accessible, affordable and convenient for customers to subscribe to fantastic services. In music for instance, people are now more inclined to do streaming rather than torrenting,” said Cu.

Not content with being an industry leader and game-changer, Globe is taking its performance and impact to its customers to a higher level. “How do we take it to the next step? Early this year, we decided to take on an infinite goal. Reaching a desired market share and beating competition are finite concepts. We have decided to create a new purpose which will redefine Globe in the years to come,” he declared.

“How can we treat people right? By giving them wonderful experiences, giving them choices, helping them overcome challenges and solving their problems, making their life easier, helping them enjoy life more, giving them great customer service, treating them the way we want to be treated and helping them make their dreams come true,” he explained.

For instance, “despite all the constraints, Globe continues to strive to provide first world internet in country. This is why the company is undertaking an aggressive expansion of its network infrastructure and capacities using long-idle frequencies such as the 700 megahertz (MHz) band in a bid to significantly improve the internet experience of its customers,” said Cu. He emphasized Globe is maximizing the use of these idle 700 MHz band in fulfillment of its commitment to the National Telecommunications Commission to improve the overall internet experience of its customers.

Parallel to this, Globe also began rolling out a capacity expansion program for its corporate data network to address the bandwidth requirement of its enterprise clients as they make use of various data solutions to improve business efficiency, enhance productivity, and boost competitiveness, Cu disclosed. In an effort to create an internet superhighway nationwide, Globe also plans to extensively deploy fiber optics to make home broadband experience at par with mobile internet or even better. To date, the country is facing challenges in delivering fast and reliable wireline internet experience due to lack of fiber connectivity owing to right of way and permitting issues with the local government. Globe hopes to work closely with the government to address these issues in order to jumpstart ICT development in the Philippines.

Cu stressed the company’s new purpose is expected to further enhance the company’s circle of happiness philosophy: that happy and engaged employees deliver wonderful customer experiences and strong business growth for happy shareholders. He said that when employees are committed to serve customers, this translates to a strong brand experience that people love and connect with.