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Friday, February 12, 2016

NBA Unveils Twitter Emojis As Part Of Kia NBA All-Star MVP Voting


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The NBA has unveiled hashtag-triggered Twitter emojis for all 24 NBA All-Stars. The #NBAAllStarTO emojis, revealed on Twitter by entering #firstnamelastname (i.e. #stephencurry, #lebronjames), are now live through Monday, Feb. 15.

For the first time, the Kia NBA All-Star MVP Award fan vote will be conducted exclusively through Twitter. Beginning at the start of the fourth quarter of Sunday’s NBA All-Star Game on TNT, fans can register MVP votes during a 30-minute window by tweeting #KiaAllStarMVP and #firstnamelastname in the same tweet.

Announced tonight on TNT, emojis have also been created for the Turner Sports’ Emmy Award-winning Inside the NBA studio team and game broadcast team for use during NBA All-Star 2016 in Toronto. With the lone exception of #shaq, the Turner Sports emojis are also revealed by entering #firstnamelastname.

For the fan vote, retweets will count up to 100 times and the fan vote winner will account for 25 percent of the overall vote. For full voting details, visit www.nba.com/aswtc/.

Lexus LC500 Features Michelin Pilot Super Sport Tires


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The exciting new Lexus LC500 sports car wore MICHELIN Pilot Super Sport ZP tires at its world debut at the North American International Auto Show in Detroit today. For the first time, Michelin engineers deployed a new hybrid sidewall technology which allows the tire to maintain its run-flat endurance and superior handling performance while reducing the tire’s overall mass and rolling resistance.

Available on the 2017 Lexus LC500 model, the specifically-designed MICHELIN® Pilot® Super Sport ZP tires were developed to contribute significantly to the vehicle’s world-class sports car technology and performance. During an intensive development period, the project included more than 1,200 prototype tires and countless hours of testing at Michelin facilities in Greenville, South Carolina and Ladoux, France; Higashifuji proving ground and the Japanese Automobile Research Institute in Shirosato, Japan.

“Michelin’s global development team worked very closely with the Lexus team to develop a Pilot® Super Sport that helps meet the high performance and safety needs of the Lexus LC500,” said Thom Roach, vice president of Original Equipment Marketing, Michelin North America. “Owners will enjoy the peace of mind that MICHELIN run-flat technology offers without giving up the quiet cabin and comfortable ride that Lexus owners value.”

Kicking Off a Nationwide Campaign for 21st Century Education in Public Schools


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Leading telecommunications company Globe Telecom kicks off its nationwide campaign to provide 21st century education in public learning institutions, with two elementary schools in Cagayan de Oro City as initial beneficiaries.

Indahag Elementary School and Father William F. Masterson, SJ Elementary School will each receive a mobile laboratory, internet connectivity, and teacher training under the Global Filipino School (GFS) program, a long-term educational initiative of Globe that seeks to transform select public schools into centers of excellence in information and communications technology and innovative teaching methods.

“Globe is confident that through shared connectivity and innovative teaching methods which integrates information and communications technology, we can be instrumental in increasing the quality of learning in the public sector,” said Fernando Esguerra, Director for Globe Corporate Social Responsibility.

GFS was first introduced in Bilar, Bohol three years ago. With its success, Globe is now moving to implement the program nationwide to help improve the Philippines’ poor global ranking in education which is currently at 96th place out of 148 countries. In addition, based on a recent report of the Department of Education on national connectivity, less than 25 % of schools have internet access, and even a smaller percentage shares this with teachers and students.
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