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Sunday, December 6, 2015

Imeldifique Cooking Wine Launched by Destileria Limtuaco


Wazzup Pilipinas!

Destileria Limtuaco Co., Inc. (DLCI), a leader in the Philippine liquor industry with 163 years of blending and distilling expertise, launches the “Imeldifique" a cooking wine made with all-Ilocano ingredients and produced in collaboration with the provincial government of Ilocos Norte. The launch was held on December 1, 2015 at Victorino’s located in in Quezon City.

Present at the event were Destileria Limtuaco & Co., Inc.’s President, Olivia Limpe-Aw, Ilocos Norte Governor Imee Marcos, Ilocos Sur Vice Governor Deogracias Victor “DV” Savellano, Ilocos Norte 2nd District Congresswoman Imelda R. Marcos and former Ilocos Sur Governor Chavit Singson.

The cooking wine originated when Gov. Imee Marcos approached DLCI‘s Olivia Limpe-Aw during the International Food Exhibition (IFEX) 2015 after spotting the company’s product, Vigan Basi, and asked if Olivia could also come up with a product for Ilocos Norte.

Olivia considered it and formulated a cooking wine idea using sorghum spirit as a base. Sorghum is endemic to the region and is also distilled into what is known in China as Baijiu (Kaoliang Jiu in Taiwan). She then infused the spirit with native Ilocano garlic, onions and salt to get our Philippine ginisa or sauté flavor that we love. Imeldifique will be the first cooking wine from the north incorporating distinct Ilocano flavors.

Air Supply 40th Anniversary Tour: Live in Manila at The Theater of Solaire


Wazzup Pilipinas!

This December, Grand Leisure Corporation is bringing back one of Philippines' most beloved foreign acts of all time, Air Supply! The Australian soft-rock duo guitarist Graham Russel and lead vocalist Russel Hitchcock, are coming back for a special two-night performance in Manila and in Davao City!

Don't miss Air Supply 40th Anniversary Tour: Live in Manila on December 7, 2015 at The Theatre of Solaire Resort and Casino and on December 9, 2015 at the SMX Convention Center in Lanang, Davao!

Expect a massive sing-along atmosphere on these nights as they sing all of their chart-topping hits like "I'm All Out of Love", "Every Woman in the World", "I Can Wait Forever", "Even The Nights are Better", "Now and Forever", and the all-age hit - thanks to the TV series "The Wedding Band" and "Making Love Out of Nothing At All".

Our very own premier vocal group, The Company, will also be performing with Air Supply. The original members of The Company were all alumni of the Ateneo Glee Club. Their present members are Moy Ortiz and Annie Quintos (the only remaining original members), Cecille Bautista, Sweet Plantado, and OJ Mariano. The group is also celebrating their 30th anniversary this year.

For more information, visit www.facebook.com/airsupply40thanniversaryph

Off With Their Heads: Chasing Pageviews and Rolling Heads


Wazzup Pilipinas!

So what really happened to the "metro guide" which blatantly boasts of millions of impressions? Are they no longer after quality content but are really only "chasing pageviews?" Maybe they believe posting rehashed trending and viral articles is what people perceive as the primary factor to be called the number one online site in the country. Are they really sacrificing content just to remain on the top of the numbers game?

Just like other sites which boasts of millions of page views or a lot of so-called impressions, the only reason is because they publish sensationalized and intriguing stories that only aims to attract curiosity and attention but are in no way beneficial to anybody except the rumor-mongerers or chismis-savvy nothing-better -to-do readers who have too much time access to online networks like blogs and social media.

I hate to say it but, what good are the sites for advertisers or brand/company owners/marketing peeps if the readers are visiting because they were lured by the tabloid-like stories that originated from the many corners of the Internet. The readers visit because they were tricked into reading the gossips so they are not really paying attention to the other articles which aim to promote their respective products and services.

Online publications do these similar stuff to increase their hits so they can publicly announce their rising page views but we should know for a fact that people were just enticed by the click-bait stories.


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