Wazzup Pilipinas!
Globe Telecom remains the dominant player in the country’s mobile postpaid segment after posting postpaid revenues of P15.8 billion during the first half of the year on the back of its innovative myLifestyle Plan which set a global standard in postpaid plan offerings.
The phenomenal growth in revenues gave Globe the upper-hand in terms of revenue market share, a global metric used in determining market leadership across telcos worldwide.
Postpaid customer base likewise grew by 12% to 2.3 million in the same period from 2.1 million in the previous year. These positive gains are derived from the success of the myLifestyle Plan that helped boost gross acquisitions to reach a new record-high of 477,608 for the first six months of the year, up 23% from last year. Year-to-date net incremental postpaid subscribers stood at 60,776, 14% higher than 2014 level.
With the myLifestyle Plan, customers get a base postpaid plan that already comes with built-in unlimited calls and texts to Globe and TM for only P499 monthly. With an additional P99, customers get data access and a free smartphone. Globe has also made available various lifestyle packs suited for their entertainment, social media or productivity needs. The more services they add on top of the base plan, the better the handset they can get.