Wazzup Pilipinas!
United Nations World Tourism Organization (UNWTO) Secretary General Dr. Taleb Rifai arrives here in the country to lead the turnover rites of the tourism recovery roadmap for the province, an output of a multi-sectoral collaboration to help the province recover from the effects of last year's earthquake.
The Bohol Tourism Recovery Plan (BTRP) is a collaborative project of the Department of Tourism (DOT), the United States Agency for International Development under its Advancing Philippine Competitiveness Project (USAID-COMPETE), UNWTO and the Pacific Asia Travel Association (PATA). It was developed following a series of fact-finding missions and extensive research over a five-month period.
The document, touted as Bohol's tourism recovery “bible,” contains strategies for marketing the province to the global community, as well as the development of new tourism products that will strengthen Bohol's position as an eco-cultural destination.
The strategies will be a guide book for Bohol not only in bringing back local and international tourists, but also in further expanding its tourism base.