Wazzup Pilipinas!
"Experience a totally new way to share today. Snap a photo or a video, add a caption, and send it to a friend (or maybe a few). They'll view it, laugh, and then the snap disappears from the screen - unless they take a screenshot! If you want to share a Snap with all of your friends, add it to your Snapchat Story, a living narrative where each Snap lives for 24 hours until it disappears, making room for the new." - Snapchat
But what is this I hear that the app made famous because its inventor refused a billion dollar deal from Mark Zuckerberg of Facebook is now in the Philippine news for potential threats to people especially to the youth mainly because of its "disappearing" content.
The sent photographs and videos on the Snapchat app are known as "Snaps". Users can set a time limit for how long recipients can view their Snaps (as of December 2013, the range is from 1 to 10 seconds) and then after which they will be hidden or disappear from the recipient's device. It practically encourages teens to engage in behavior that they may regret later.
Just like its logo, Snapchat messages are like ghosts - Now you see it, now you don't!