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Wednesday, August 21, 2024

More APAC beauty trends are sensitive skin focused


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There is a growing demand in the Asia Pacific region for beauty and personal care products addressing various skin concerns with sensitivity being a key focus.

“Brands in the region are increasingly focusing on creating specialised products for sensitive skin, using ingredient-focused communication, and highlighting holistic approaches. This change is fueled by consumer demand for products that not only tackle skin concerns but also resonate with their values and lifestyle,” said Mintel in its APAC 2024 Beauty and Personal Care report.

Mintel research shows that the percentage of Chinese consumers reporting sensitive skin increased from 35% in 2021 to 41% in 2022 and remained relatively stable through 2024. Over 80% of launches in China have moisturising/hydrating claims and this aligns with the growing number of sensitive skin consumers experiencing dry skin issues (54%). The most commonly reported symptom among sensitive skin consumers is poor moisture retention (47%).

In Japan, consumers are affected by fluctuating skin conditions believed to be caused by environmental and hormonal factors. Data from Mintel Global New Products Database shows that between April 2023 and March 2024, Japan led in new product launches featuring ‘free from’ claims for sensitive skin, accounting for 39%, surpassing the US (28%) and France (12%).

In South Korea, consumers reported a higher prevalence of skin conditions such as spots/acne, allergic reactions, and dermatitis compared to Chinese and Japanese consumers. Thus, there has been an increase in skincare products claiming to be tested for sensitive skin and non-comedogenic, along with a focus on products targeting specific skin issues like redness and acne as observed in product launches over the last three years between January 2021 and December 2023, during which ‘for sensitive skin’ claims rose from 26% to 35% during this period.

Over a third of of Thai consumers are interested in dermacosmetics that offer anti-pollution benefits with over half (52%) describing their facial skin as sensitive. Elevated air pollution levels are driving consumer interest in skin protection and sensitive skin treatment. As a result, the growing trend of facial cleansers launched with gentle formulas and claims specifically designed for those with sensitive skin reflects the category's response to growing consumer awareness and demand for these solutions.

“As consumer awareness of various skin issues continues to grow, the sensitive skincare market will evolve to focus more on comprehensive skin health solutions,” said Hwajun Lee, Principal Beauty and Personal Care Analyst at Mintel.

Besides sensitive skin, brands are also shifting their anti-ageing beauty strategies with a broader and more inclusive approach, catering to a wide range of consumer needs and preferences. This shift aligns with the increasing interest in healthy ageing. In China, age-specific solutions are driving innovation, while South Korea and Japan are seeing trends in preventive skincare and skinified colour cosmetics tailored for older women, respectively, according to Mintel.

Science-backed beauty is also one way for brands to foster innovation and build consumer trust in the beauty industry. Consumers are increasingly seeking transparency and scientific validation for the claims made by beauty brands. In India, over half of consumers (51%) turning to science-backed skincare are driven by the perception that such products contain high-quality ingredients.

Mintel’s report suggests that brands are expected to enhance their understanding of local consumers, whether through segmenting products based on specific needs or leveraging technology for ingredient innovation.

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What Are ‘Actions against the Police’ Claims?


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In recent years, awareness of police misconduct and the means of addressing it has grown significantly. One of the crucial avenues for holding law enforcement accountable is through actions against the police claims. 


General Legal Framework and Common Grounds for Claims

UK laws have specific provisions to ensure citizens' rights are respected in interactions with the police. For example, the UK's Police and Criminal Evidence Act of 1984 (PACE) clearly describes the duties and authorities of law enforcement officers. The Human Rights Act 1998, which embeds the European Convention on Human Rights into UK law, further protects individuals against misuse of authority. Unwarranted detention, known as false imprisonment, is an instance when a person is held without a lawful reason. The validity of such a claim hinges on proof of illegal confinement, such as being detained in a police cell without charges. Illegal arrest claims are also common where a person is apprehended without justifiable cause. Multiple factors can go into such a claim, like being arrested for a crime one didn't commit due to mistaken identity.

Another crucial concern is the use of undue force by police, which can inflict significant physical and psychological damage. Cases like George Floyd's death have brought the issue under international scrutiny. UK law dictates that the police force should match the imminent threat level the suspect poses. Malicious prosecution is a complex claim where a person needs to illustrate that criminal proceedings were launched against them with malice and without any substantial ground. If proven, these claims can lead to considerable compensation. The legislation mandates police to deal with everyone equally, and discrimination claims may arise if there's unfair treatment based on race or gender. Violating human rights, such as denial of life, liberty, and security rights, also constitutes a ground for lodging a complaint against the police.


Process of Making a Police Complaint Claim

The first step in making a claim is gathering evidence and documentation, which includes any records of the incident, witness statements, and medical reports if there was any physical harm. Consulting with a solicitor specialising in actions against the police is crucial for navigating the legal complexities involved.  After you've compiled all necessary proof, you lodge your claim with the appropriate law enforcement agency. The Independent Office for Police Conduct (IOPC) is crucial in this procedure, as they oversee the impartial and comprehensive examination of all complaints against the police. If the complaint is not resolved satisfactorily, legal proceedings may be initiated which involves filing a lawsuit against the police force. The court process can be lengthy and complex, often requiring expert legal representation. Possible outcomes include compensation and public apologies.


The Importance of Getting Help from a Police Complaint Claim Expert

It's vital to have professional legal support when making a case against the police. Solicitors who are experts on police complaint cases can offer priceless help with collecting proof, steering through the legal system, and standing up for claimants in court in the UK. Solicitors assist claimants by managing their cases, providing legal advice, and representing them in court. They help gather necessary evidence, prepare legal documents, and guide claimants through each step of the legal process. The legal process of making a claim against the police can be challenging, including bureaucratic hurdles and the burden of proof.  Claimants must be prepared for a potentially lengthy and complex process. The emotional and psychological toll of pursuing a claim can be significant. Support services are available to help claimants cope with the stress and trauma associated with their experiences. Pursuing legal action can also be costly. However, various funding options and financial assistance are available to help claimants cover legal expenses.


Role of Actions against the Police in Promoting Accountability

High-profile cases provide valuable insights into how police complaint claims are handled and their outcomes. For example, the case of Dalian Atkinson, a former professional footballer who died after being tasered by police, highlights the severe consequences of excessive force. Actions against the police play a crucial role in holding law enforcement accountable for their actions. They help ensure that police officers adhere to legal and ethical standards. By promoting accountability and reform, actions against the police can lead to improved police-community relations and enhanced protection of civil liberties and human rights. They can also result in compensation for victims, public apologies, and disciplinary actions against offending officers.

While the process can be challenging, the impact of successful claims extends beyond individual cases, contributing to broader police reform and better practices. If you believe your rights have been violated, seeking legal advice is a crucial first step toward justice. For anyone who believes they have been a victim of police misconduct, consult a solicitor from Claimexperts.co.uk and get clarity and guidance on the best course of action. Do not suffer in silence. Take action against the police and ensure that your rights are protected. 

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