Live A.I.D.S. 35: A Laugh Story – The Golden Milestone of Philippine Comedy-Variety

Wazzup Pilipinas!?

The stage is set. The spotlight is on. The laughter is ready to erupt as UP SAMASKOM brings back the longest-running live comedy musical variety show in the Philippines—Live A.I.D.S. 35: A Laugh Story! From May 9 to 11, 2025, the Ignacio B. Jimenez (IBG) - KAL Theater in UP Diliman will be the epicenter of wit, satire, and dazzling performances as UP SAMASKOM celebrates a historic milestone: its 50th anniversary.

A Legacy of Laughter and Social Commentary

From its inception in the 70s, Live A.I.D.S. has evolved from a simple campus production to a cultural institution. It has fearlessly tackled the country's ever-changing political landscape, pop culture trends, and social issues, all while delivering riotous humor and jaw-dropping performances. More than just a comedic spectacle, Live A.I.D.S. has become a mirror of Philippine society—reflecting its highs and lows, its absurdities and ironies, all wrapped in an electrifying showcase of music, dance, and biting satire.

This year’s edition, Live A.I.D.S. 35: A Laugh Story, promises an unforgettable blend of hilarity and heart. The show will weave together diverse stories of triumph and tribulation, demonstrating how humor can be a potent force for truth, reflection, and change. At a time when laughter is needed more than ever, this production ensures that behind every joke lies a deeper message—one that resonates with its audience and encourages critical thought amid the chaos of everyday life.

A Launchpad for Legends

Live A.I.D.S. is not just a show—it is a legacy. Over the decades, it has served as the launching pad for some of the biggest names in the Philippine entertainment industry. Alumni such as Kuya Kim Atienza, RS Francisco, Raymond Lauchengco, Wency Cornejo, Ate Glow, Michelle O’ Bombshell, Tuesday Vargas, Mrs. Tan, and KaladKaren (Jervi Wrightson) honed their skills under the Live A.I.D.S. spotlight before making waves in their respective fields.

Even behind the curtains, the show has produced industry leaders, including Laurenti Dyogi, ABS-CBN’s head of TV Production and Star Magic chief, and Ned Legaspi, ABS-CBN Global’s Head of Creative Services. Their contributions to media and entertainment can be traced back to the invaluable experience gained from this legendary campus production.

A Show with Fans in High Places

Live A.I.D.S. has not only shaped artists—it has also cultivated a loyal fanbase that includes some of the country’s most renowned personalities. From celebrated filmmakers like Ricky Lee and Quark Henares to fashion icons like Rajo Laurel and Jigs Mayuga, and media personalities like Bianca Gonzalez, Tim Yap, John Lapus, and Vice Ganda, the show’s impact stretches far beyond the university grounds.

As Production Manager MJ Karaan puts it, “Live A.I.D.S. connects its story with its members, performers, and audiences, keeping the laughter of the organization alive.” Indeed, this connection is what has sustained the show for five decades and counting.

More Than Just a Laugh

Director John Kenneth De Leon encapsulates the essence of this year’s production: “A Laugh Story brings together diverse tales and testimonies, telling stories of triumph and challenges with laughter and wit. Behind every laugh, there’s a story, and this show ensures that each story stands and speaks out against pressing social issues. We will show how humor can be a powerful tool for truth and change.”

For those who have never experienced the magic of Live A.I.D.S., now is the perfect time to witness its brilliance. For loyal fans, this golden edition promises to be a nostalgic yet groundbreaking celebration of everything that makes the show a national treasure.

Get Your Tickets Now!

Be part of history! Tickets to Live A.I.D.S. 35: A Laugh Story will be available starting March 31, 2025, via https://liveaids.helixpay.ph. Stay updated by following @upsamaskom on Twitter (X), Instagram, TikTok, and Facebook (facebook.com/upsamaskom).

Mark your calendars and brace yourselves for an uproarious, eye-opening, and unforgettable theatrical experience. This is Live A.I.D.S. 35: A Laugh Story—where comedy meets legacy, and laughter becomes a movement.

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