Wazzup Pilipinas!?
As the world grapples with environmental challenges, corporate social responsibility (CSR) initiatives are becoming increasingly crucial in fostering sustainable communities. In a commendable effort, Digido Finance Corp.—operator of the fintech platforms Digido and UnaCash—has spearheaded a coastal cleanup drive in Barangay Camachile, Orion, Bataan, strengthening its commitment to environmental conservation and community engagement.
A Collective Effort for a Cleaner Future
Held on February 28, 2025, the cleanup event gathered over 70 volunteers from various sectors, including:
Digido Finance Corp. staff
Local residents
Municipal workers
Fishermen from Samahang Magdaragat of Camachile (SAMACA)
Personnel from the Department of Environment and Natural Resources (DENR)
The Municipal Environment and Natural Resources Office (MENRO)
The Philippine National Police (PNP)
Together, the volunteers collected 136 sacks of waste and debris, making a tangible impact on the local coastline.
More Than Just a Cleanup
Before the activity, a MENRO representative conducted an awareness session, highlighting the importance of marine ecosystem protection and how sustainable practices can mitigate environmental degradation.
This initiative marked Digido’s second major CSR project in Barangay Camachile. Less than a year ago, the company collaborated with the local community to plant over 1,100 mangrove trees, reinforcing coastal resilience and biodiversity restoration.
Introducing “Lend A Hand” – A Long-Term CSR Commitment
This cleanup also launched Digido’s revamped CSR advocacy, “Lend A Hand.” Inspired by the United Nations’ Sustainable Development Goals (SDGs), this program embodies Digido’s core values by prioritizing long-term community-focused projects.
According to Rose Arreco, Digido’s Business Development Manager, “Genuinely lending a hand is not a one-and-done situation. As a company, we believe that intentional focus on communities is more favorable in order to achieve significant and long-term impact. Building on our past initiatives, we saw the activity as an opportunity to highlight the importance of environmental stewardship and creation care. We implore communities to remain proactive in finding ways to protect our marine ecosystems.”
Addressing the Philippines’ Marine Waste Crisis
The Philippines is the world’s third-largest contributor to marine plastics, largely due to the overuse of single-use plastics and challenges in waste management. Digido’s initiative is a step toward tackling this crisis, promoting sustainability while setting an example for other corporations to integrate environmental responsibility into their operations.
Digido and UnaCash: Financial Innovation with a Social Purpose
Beyond their environmental efforts, Digido and UnaCash continue to transform the Philippine fintech industry by offering inclusive lending solutions and innovative financial tools. Their commitment to bridging financial gaps is now complemented by their dedication to corporate social responsibility.
A Call to Action for Sustainable Communities
The success of Digido’s Bataan Coastal Cleanup Drive underscores the power of collaboration in environmental conservation. As companies take the lead in sustainability efforts, communities and individuals must do their part in protecting the environment.
With initiatives like “Lend A Hand,” Digido Finance Corp. is setting an inspiring precedent—proving that businesses can thrive while making a lasting, positive impact on society and the planet.
Ross is known as the Pambansang Blogger ng Pilipinas - An Information and Communication Technology (ICT) Professional by profession and a Social Media Evangelist by heart.
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