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Saturday, June 1, 2024

Is Diwata Pares Overload's popularity dwindling?



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The popularity of Diwata Pares Overload, a popular food establishment in the Philippines, does not appear to be dwindling. In fact, the brand is expanding with a new branch recently opened in Quezon City, which suggests growing demand and continued success​.

Diwata, also known as Deo Balbuena, has become a well-known figure in the food industry with a strong following, partly due to their innovative offerings and affordable prices​.


Several notable personalities have visited Diwata Pares Overload, a popular eatery known for its unique take on the traditional Filipino dish "pares." Among these visitors are:

Korina Sanchez - The veteran news anchor and television host visited Diwata Pares Overload and shared her experience on social media. She praised the unique ingredients used in the dish and even gifted the owner, Diwata, a pair of white slippers with her signature​.

Marvin Agustin - Actor and chef Marvin Agustin visited Diwata Pares Overload and featured it on his vlog "Sige Ngaaa." He not only tasted the famous "Pares Overload" but also engaged in fun activities with Diwata, such as playing traditional Filipino games​.

Rosmar - A popular beauty and skincare brand, partnered with Diwata Pares Overload to leverage the latter's strong presence in the food industry. This collaboration allowed Rosmar to tap into a different customer base, enhancing brand visibility and potentially attracting new customers from Diwata Pares Overload's loyal clientele. By joining forces, both brands could benefit from cross-promotion, creating a unique marketing opportunity that aligns their respective strengths and audiences. This strategic partnership aimed to combine their market reach, driving mutual growth and expanding their influence in their respective industries.These visits by prominent figures have contributed to the growing popularity of Diwata Pares Overload, highlighting its unique offerings and the inspiring story of its owner​.

Are the negative reviews about Diwata Pares Overload true?

Diwata Pares Overload has garnered mixed reviews. Positive feedback highlights the generous portions and affordability, with meals priced at just 100 pesos including unlimited rice and soup plus a soft drink.

However, some reviews point out that while the food is decent, it may not meet everyone's taste expectations.

Some patrons enjoy the affordable meals, which include dishes like their unique "fried siken" (fried chicken)​. However, there are also negative reviews, with some individuals expressing disappointment with the taste and overall quality of the food​.

In summary, Diwata Pares Overload seems to be a hit-or-miss experience depending on personal taste and expectations.

For instance, columnist Ogie Diaz mentioned that although the pares was satisfactory for its price, it wasn't extraordinary enough to crave daily​. On TikTok, a user named Hagar Hussein shared a less favorable experience, indicating that their visit did not meet their expectations​.

While Diwata Pares Overload offers good value for money and has many satisfied customers which were categorised as the "masa" or the common people from the lower class of society, namely "mahihirap" who are "sanay sa mga pagkaing simple" and prefer to dine on food with bigger portions or serving and have the liking for "unlimited" or eat all you can, it might not be to everyone's liking. Individual experiences can vary, so it may be worth trying it yourself to form your own opinion.

Complaints about sanitation and cleanliness at Diwata Pares Overload also are in the news.

The business recently faced another closure order from the city hall, citing unspecified violations. This has led to public outcry and support for Diwata, as many believe the enforcement of regulations might be disproportionately harsh compared to other local businesses​.

Diwata has expressed frustration over the closure, maintaining that all necessary requirements were met. The ongoing issues underscore the challenges small business owners face in maintaining compliance while striving to offer affordable and popular food options​.

Diwata has also expressed plans to expand their business across Luzon, Visayas, and Mindanao, indicating strategic growth and ambition to reach a wider market​​.

Despite some competition and imitation, Diwata remains a popular and resilient figure in the culinary scene​.

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