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The second year of Oakwood’s global community outreach was a collaborative effort from guests and 2,187 associates at participating properties across Asia Pacific and the USA
28,689kg of rice and essentials for 62,920 beneficiaries was raised through every direct reservation
Oakwood, the pioneer of serviced apartments with over 50 years of hospitality expertise, today announced the results of Give with Oakwood, the second edition of its global community outreach. Created to alleviate hunger and economic distress caused by the pandemic, Give with Oakwood is a collaborative effort between guests, associates and local community partners to drive positive social impact at destinations where Oakwood properties operate in. Continuing the success of last year’s campaign, every direct reservation received over the period 19 July to 30 September across 59 participating Oakwood properties, funded the donation of rice and essentials to impoverished members of society. A total of 28,689 kilogrammes of rice and essentials were contributed to 62,920 beneficiaries across Asia Pacific and the USA.
“A reflection of Oakwood’s commitment to caring for our guests, associates and the local communities, Give with Oakwood is our annual global outreach to make each destination a better place to live, work and play in. We are heartened by the overwhelming support from our guests in localising our contributions to impoverished families in a meaningful and impactful way. This year’s resounding success bears testament to our guests’ confidence in Oakwood’s corporate responsibility strategy and continuous effort in delivering sustainable travel experiences. Together with our associates and community partners, we remain steadfast in our resolve to spread kindness and compassion to vulnerable members in the communities where Oakwood operates in,” said Dean Schreiber, chief executive officer, Oakwood.
Recognising that hunger and poverty exist even in the most affluent cities, Give with Oakwood aims to contribute rice and essentials to a local community, charity organisation or food bank, with every direct reservation made at its properties. Within two and a half months from 19 July to 30 September 2021, the global campaign achieved astonishing results more than doubling last year’s donation to 28,689 kilogrammes of rice and essentials.
In Asia Pacific, where rice is a staple diet for most societies, Oakwood’s associates packed and delivered rice and essentials to the privileged families through community partners like Second Harvest in Japan, the Habitat for Humanity in Indonesia and The Fineland Foundation in China, just to name a few. The Oakwood team in Singapore collaborated with A Packet of Rice, a self-funded local project group, to deliver 238 care packages to destitute senior citizens.
Over in the United States, USD10 was raised for every direct reservation made, which resulted in 16,640 meals, for the Los Angeles Regional Food Bank’s distribution network.
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