Bitcoin is the first commercially
successful cryptocurrency that made its mark for the first time in 2015 when
more than 100,000 businesses accepted it as a valid currency. These businesses
included industry giants like Microsoft, Dell and Overstock.com.
It has been several years that
cryptocurrency is accepted by the masses, but for some reasons, small
businesses and entrepreneurs still hesitate to include it in their
transactions. Let’s take a closer look at the Bitcoin Revolution and what does
it mean for your business.
What is
bitcoin?
Simply put, bitcoin is a cryptocurrency
which is entirely digital invented in 2009. It might not sound interesting, but
the astonishing fact about bitcoin is its purely person-to-person currency with
no involvement of any central agency such as banks, financial institutions or
government bodies. It relies on a technology known as a blockchain, which keeps
bitcoin transactions safe, secure and transparent.
Due to its digital format, bitcoin is
extremely fast, cheaper and offer an easier exchange of cash that could benefit
many small businesses.
Overall, the main asset of bitcoin is its
decentralised nature that frees you from relying on any bank or financial
institution to process your financial transactions.
Why must you
consider bitcoin?
1. No fees
As a small business, you already struggle
with budget and have to compete with deep-pocketed big brands. Levying a 2% to
3% merchant transaction fee will drain out your cash flow and you won’t be able
to offer your services or products to customers at a competitive rate.
Bitcoin comes to rescue here as typically
transactions with this currency will cost you zero to one per cent. Yes, it is
not a typo but how this cryptocurrency operates. You can easily participate in
Bitcoin transactions with no fees attached. As there is no bank to verify each
transaction, you do not have to sacrifice a percentage of your revenue to these
financial institutions.
However, you might have to pay a very small
transaction fee to speed up the process.
2. Extremely
Fast
Another problem with the usual currency is
that you have to wait for long for your money to arrive in your bank account.
With bitcoin, as there is no centralised institution to check every
transaction, the blockchain handles this requirement, speeding up the process.
You don’t have to wait nearly as long to receive your payment as bitcoin
transactions are processed quickly, usually within a fraction of time as
compared to fiat currency.
3. No borders
Another extremely useful feature of bitcoin
is its true global presence. This has to do with its decentralized nature. If
your business deals with international transactions, then you can rely on this
cryptocurrency to get rid of foreign transaction fees and exchange rates.
As a global currency with no intervention of a government or financial institution, bitcoin completely ignores border restrictions. This benefit can be seen working for the sports betting industry in the United States, for example.
In the US, the Unlawful Internet Gaming Enforcement Act (UIGEA) Legislature that was passed back in 2006 made it illegal for banks and financial institutions to process online gambling transactions, forcing many big betting sites to exit American markets and drop American customers.
Bitcoin came as a rescue as it has no restriction of the law and allowed
American gamblers to bet with their favorite sites. A bitcoin
sportsbook allows
you to bet on your favourite sport, even if it is illegal in your country of
residence.
4. No payment
disputes
Bitcoin is a cryptocurrency, but it works
exactly like cash rather than credit. All bitcoin transactions are final and
cannot be contested by a customer later on. For instance, if he or she didn’t
enjoy the services you provided, they cannot dispute the payment. If your
business is struggling with customers disputing their credit card payments,
then switching to bitcoin will be helpful.
5. Great
investment opportunity
If you are an investor then you can make
money with bitcoin by investing in its value. Just like other currencies,
bitcoin fluctuates in value. However, note that it is less stable than gold and
other communities and its value fluctuates a lot.
In some cases, fluctuation can be a
drawback of accepting bitcoin but as an investment, it has a large upside.
We recommend that you consider bitcoin for your small business as its advantages outweigh its cons to a great extent.
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