Wazzup Pilipinas!
The Interactive pop-up store dubbed as Citizens of TMRW exhibit at the Fashion Hall of SM Megamall showcased the ideas and devices that will and are already shaping today and tomorrow’s world.
In an interview with Lenovo's Country General Manager, the most anticipated technology that would soon be the evolving trend is Augmented Reality and Virtual Reality. Armed with mobile devices like tablets and laptops that integrates with peripherals that makes the mentioned technologies possible, future computing would be something to look forward to.
With devices that transform to function a variety of tasks, we are very impressed of how Lenovo has allowed us to personally experience their technologies with the Citizens of TMRW exhibit. It makes you want to get one of them home as soon as possible. Why not? If we had the budget and the site actually sells, there's no stopping us from owning one of the units soon. Going to the nearest tech store to purchase one would be the next task after seeing their offers.
Hosted by Chico Garcia, the media launch was held on the first day at the actual exhibit area, and was attended by selected members of the media together with Lenovo's industry partners.
It also presented some influencers who are actually using Lenovo products in their respective areas of expertise, like the lady who draws on a tablet, and the young man who controls a Star Wars droid using his Lenovo tablet.
We have several videos from the event coverage so please do check them out on our official YouTube and Facebook pages.
We have several videos from the event coverage so please do check them out on our official YouTube and Facebook pages.
Below is the official press release from the event:
A tablet that projects. A keyboard that disappears. A laptop that changes form. An entire workstation that sits in the palm of your hand. What were merely ideas just a few years ago are part of everyday life for millions of people today. Lenovo, the leading global technology brand, is now inviting all Filipinos to wonder: What’s next?
With the launch of an interactive experience pop-up store at SM Megamall in Ortigas, Lenovo today kicked off the centerpiece of its #CitizensofTMRW campaign to encourage fans, techies, students, and general consumers to join its movement to define how we will live, work and play in the future.
The exhibit, launched to run until September 24, features a “tunnel” which features four interactive zones designed around the exciting possibilities of consumer technology, particularly for business start-ups, education, gaming and entertainment, and creativity.
At each zone, visitors will be able to experience how Lenovo is bringing the future closer for students, entrepreneurs, designers and gamers through its innovations. These include the cutting-edge and award-winning Yoga Family of 2-in-1 convertibles, its Thin & Light series of sleek and stylish laptops, and its Legion Family of powerful gaming products.
A tablet that projects. A keyboard that disappears. A laptop that changes form. An entire workstation that sits in the palm of your hand. What were merely ideas just a few years ago are part of everyday life for millions of people today. Lenovo, the leading global technology brand, is now inviting all Filipinos to wonder: What’s next?
With the launch of an interactive experience pop-up store at SM Megamall in Ortigas, Lenovo today kicked off the centerpiece of its #CitizensofTMRW campaign to encourage fans, techies, students, and general consumers to join its movement to define how we will live, work and play in the future.
The exhibit, launched to run until September 24, features a “tunnel” which features four interactive zones designed around the exciting possibilities of consumer technology, particularly for business start-ups, education, gaming and entertainment, and creativity.
At each zone, visitors will be able to experience how Lenovo is bringing the future closer for students, entrepreneurs, designers and gamers through its innovations. These include the cutting-edge and award-winning Yoga Family of 2-in-1 convertibles, its Thin & Light series of sleek and stylish laptops, and its Legion Family of powerful gaming products.
“At Lenovo, co-creating with our customers is in our DNA, and this philosophy has yielded some of our most popular products and solutions to date,” said Lenovo Philippines Country General Manager Michael Ngan. “CitizensOfTMRW is about innovating for tomorrow’s needs by seeking inspiration from today’s customers. Over the next 3 days, we look forward to showcasing how we have brought concepts to life through our award-winning devices, and to seeing all the great ideas from Filipino consumers and fans. Having proudly served millions of customers here over the past years, we know that the Philippines is the source of world-class creativity and game-changing ideas.”
Visitors to the #CitizensofTMRW exhibit will be encouraged to design and share their own “dream device of the future” to redeem a special gift. A computer that folds away? A laptop that is thinner than paper? Or perhaps a device that follows you on command? The sky is the limit.
What’s more, visitors to the exhibit can immerse themselves in a 3D painting, creating fun mementos to enjoy and share with their friends.
Earlier this month, Lenovo unveiled #CitizensOfTMRW with the launch of a special microsite – citizensoftmrw.com – which allows visitors to become a “citizen of tomorrow” by imagining, assembling and sharing their dream device of the future through a simple and quick process. Those who successfully uploaded and shared their creations received a “digital passport” to the experience pop-up store, which gave them an early preview of the campaign, together with a chance to redeem exclusive prizes.
Visit the www.citizensoftmrw.com for more information about the event.
Ross is known as the Pambansang Blogger ng Pilipinas - An Information and Communication Technology (ICT) Professional by profession and a Social Media Evangelist by heart.
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