Coke Studio: OPM Artists Collab for Special Music Offerings on TV5

Wazzup Pilipinas!
We often see singers, musicians, artists, and many others in similar fields in entertainment collaborate to produce alternative offerings to their fans or audience. You'll see them partner with each other at albums, concerts and gigs, but I believe this is the first time that a collaboration as big as this one, spearheaded by Coca-Cola Philippines, has ever been made.

The softdrink brand has put together several artists in one project which grouped several artists into two, to come up with musical offerings that fans would go gaga over - preferably for a long time and not just a fad.

Based on studies, OPM artists are still preferred as second to foreign ones. Filipinos still love to hear music from foreigners rather than our very own Filipino musicians. Well, we need not tell you that we still have a long way to go to reach 100% patriotism, which also probably why it makes us a lot more knowledgeable when it comes to content outside the Philippines. Interesting enough, we would see foreign artists frequently being flown in the country for special concerts at fabulously high ticket prices, while Filipino artists get an itsy bitsy of that.

We have to commend Coca-Cola for sponsoring such an activity, and TV5 for broadcasting these special collaborations among artists. We need more of these to keep OPM alive and kicking because we believe that we can soar higher with regards to the music industry if only we make and maintain OPM as cool as foreign music.

Led by the most familiar face based on seniority, Noel Cabangon, he would surely bring this effort to top-notch quality. If the sample they made during the media launch is an indication of the rest, then by all means give it to us so we can glue ourselves on our couches fronting our television set every time Coke Studio is on.

With other artists giving special performances that night, like Grace Note, Abra, Urbandub and additional interviews and messages  from key people involved in the project included in between, plus unlimited Coke at the venue, the media launch was undoubtedly a huge success.

We have several videos of the event but we are still in the process of uploading them due to several pending uploads from other events, and also due to several days of no Internet connection.

Please watch out for the videos at our YouTube channel at http://www.YouTube.com/wazzuppilipinas and http://www.Facebook.com/wazzuppilipinas plus more photos at our Facebook fan page.

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