Wazzup Pilipinas!
Refresh offers a more
unified experience across Yahoo News and Yahoo Homepage
Yahoo today announced the new Yahoo
Homepage, along with updates to Yahoo News for users in the Philippines.
These changes, hosted on a dedicated Philippines domain - ph.yahoo.com, will
provide a more unified experience across the Yahoo homepage and core properties,
offering a better way to consume, engage, and discover the quality content
users have come to expect.
With cleaner, more modern designs and a focus on increased
personalization, the new sites deliver a continuous stream of articles tailored
to each user (including original content) and create a more consistent
experience on Yahoo properties across devices.
Here are some
highlights:
Yahoo Homepage
The new Yahoo homepage is designed keeping user behavior
in mind. Yahoo has made it easier for users to get all the latest news and
content, in less time. People no longer need to open individual articles in
multiple browser tabs; instead, they can simply scroll through related stories
inline. They can also engage in conversations, share what they are
passionate about with a tap, and like their
favorite articles by clicking on the heart icon.
Up top, Yahoo’s editors pick some of the most important
stories people need to know, alongside content most relevant to them. Over
time, as users click on more content, the Yahoo stream becomes more tailored to
their interests. The more people use homepage, the better their experience will
be.
Yahoo News
Yahoo News provides content relevant to Filipinos, ranging
from international and local politics to sports and entertainment to viral
videos. For example, users can read articles – or watch videos – about the
latest government pronouncements, get updates on NBA games, or find out what
local artistas or Hollywood
celebrities are up to.
The new upgraded design for Yahoo Philippines will provide
users with a new experience which includes considerably faster page load, more
seamless surfacing of slideshows, videos and original content and a more
conformed platform.
Yahoo will continue to provide the same quality content
their audiences all over the world have come to expect. This major redesign of
the homepage and core properties lays the foundation for many upcoming new
features across platforms, harnessing the full power of Yahoo to create a
unified experience across desktop and mobile web.
About Yahoo
Yahoo is a guide to digital
information discovery, focused on informing, connecting, and entertaining users
through its search, communications, and digital content products. By creating
highly personalized experiences, Yahoo helps users discover the information
that matters most to them around the world -- on mobile or desktop. Yahoo
drives value for advertisers by helping them engage with consumers online
through the combination of data, content and technology. Yahoo is headquartered
in Sunnyvale, California, and has offices located throughout the Americas, Asia
Pacific (APAC) and the Europe, Middle East and Africa (EMEA) regions. For more
information, visit the pressroom (pressroom.yahoo.net) or the Company's blog (yahoo.tumblr.com).
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