Kamuning Bakery Opens at SM North Edsa, 1st Branch in 77 years

Wazzup Pilipinas!

Quezon City’s pioneer and iconic bakery Kamuning Bakery Café has opened a new branch on December 23 at SM City North Edsa’s East Bridgeway, 2nd floor, this is its first ever branch in its colorful 77 years history.

Founded in 1939 upon the invitation of Quezon City co-founder the media tycoon Don Alejandro Roces, Kamuning Bakery Café’s founder was Atty. Leticia “Letty” Bonifacio Javier, it was bought and revived in 2014 by writer and realty entrepreneur Wilson Lee Flores.

Kamuning Bakery Café has steadfastly continued its unique pugon-style, artisanal, no-preservatives, all hand-made and Filipino/Spanish baking traditions.

Since September 2015, Kamuning Bakery Café has also hosted the non-partisan “Pandesal Forum” where leaders and newsmakers dialogue with media and intellectuals over pugon-baked breads and excellent Philippine coffee

History of Kamuning Bakery Cafe with intellectuals, artists & reform stalwarts: Kamuning Bakery was founded in 1939 as Quezon City’s first bakery by Atty. Leticia “Letty” Bonifacio Javier and her husband Lt. Marcelo Javier (who died fighting the Japanese invaders of World War II in the Battle of Manila). It was acquired and revived in December 2013 by writer, history buff and realty entrepreneur Wilson Lee Flores, he restored the old cafe on March 20, 2015. Kamuning Bakery Cafe continues its artisanal and pugon or wood-fired brick oven baking.

Among its many colorful clients include pre-war media tycoon Don Alejandro Roces who facilitated sale of gov’t. land in 1939 at 50 centavos per square meter, his son the newspaper publisher & activist Joaquin “Chino” Roces, press freedom stalwart U.P. Dean Armando Malay, the late President Cory C. Aquino, national artists like Nick Joaquin and Levi Celerio, many showbiz celebrities, to a public school student who used to walk here to buy pugon-baked breads and is now the first female Supreme Court Chief Justice Maria Lourdes Sereno.

For inquiries or suggestions, please call Cafe Tels: 4161637, 9292216, 4126628; Office Tels: 4126685, 4112311, 4151692, 3326066... Wilson Lee Flores 09178481818, 09188077777, 09228321888 or willsoonflourish@gmail.com

*Photo above is the main branch

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