Jay Sean at the Nestea Beach Victory Party

Wazzup Pilipinas!

I know that you will agree that nobody here will reject an opportunity to go to Boracay especially this summer when it would be refreshing to cool down in the water. Oh Boracay! How I would love to go there right now and cool down at your beaches!

The 16th NESTEA Beach Fest happening there right now promises to be the coolest beach experience this summer as it brings British singer-songwriter and rapper Jay Sean to the shores of Boracay for a one-night only performance at the 16th NESTEA Beach Victory Party.

After over two weeks of intense games, sizzling beach parties and refreshing activities, the 16th NESTEA Beach culminates at Boracay with three days of back-to-back summer fun on April 18-20. Champions from the men’s and women’s divisions of the beach volleyball tournament will be crowned and will party with international star Jay Sean and today’s hottest DJs.

Now on its 16th year, NESTEA Beach has grown by leap and bounds, becoming one of the most anticipated summer events each year especially for young adults. NESTEA Beach has made itself synonymous to a light and exciting summer and like the NESTEA brand, it continues to offer a different kind of refreshment. And this is why this year, NESTEA is bringing in one of the coolest artists to amplify the ultimate beach experience. Jay Sean’s hip and fist-pumping music will definitely set the tone for the lightest and most refreshing summer yet.

Jay Sean, born as Kamaljit Singh Jhoot and is of Indian-origin, is best known for his chart-topping hits such as “Down”, “Do You Remember” and “2012”. His latest track “Where You Are” is the first of many fresh beats from his much-awaited fourth album, “Neon”. His album is set to be released this 2013.

The British crooner has won Best Urban Act and his US Billboard number-one track “Down” won for Best Single at the 2010 UK Asian Music Awards. Jay Sean also won the British Artist of the Decade award at the 2012 UK AMAs. He is under the management of Cash Money Records, which also handles superstars Nicki Minaj, Lil’ Wayne, and Drake.

This will be the RNB artist’s second performance in the Philippines and his first in Boracay where he will be joined by performances from the Metro’s hottest DJ’s—the Zombettes, Callum David, Mars Miranda, Funk Avy and Martin Pulgar at the most-awaited 16th NESTEA Beach Victory Party at Club Paraw on April 20.

NESTEA has also partnered with the hippest radio stations for a series of non-stop parties such as the Jam Illumina Party at Summer Place featuring DJ Elmer Dado on April 18, Play FM Bass & Island Rhythm at Club Epic on April 19, RX Summer Fling at Club Epic on April 20.

The 16th NESTEA Beach Fest is jam-packed with the coolest summer events. Outside the beach parties, NESTEA Beach has lined up the three-day culmination event with fierce championship games and exciting beach activities such as paraw sailing and a beach clean-up in partnership with Boracay Foundation. The beach clean-up is part of NESTEA Beach’s long-running advocacy to care for the beaches that have been the home to the events for so long. Also, NESTEA is bringing back the RFID bracelet wherein participants, spectators and all who join in on the activities will have free, unlimited social media access to share and tweet about their experiences at the event.

Head down to Boracay this April 18-20 for the 16th NESTEA Beach Fest and experience the coolest summer ever!