How To Get Quality Customer References

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The value of customer references cannot be overstated in today’s business climate; they serve as testimonials to the efficacy and quality of a product or service. Establishing credible, effective customer references requires a strategic approach and a commitment to nurturing strong customer relationships. These references can significantly bolster a company's reputation and support sales initiatives. Below, you’ll find essential strategies and insights into cultivating and maintaining this vital business resource.

Establishing a Strong Relationship with Your Customers

To secure valuable customer references, building trust with clients is paramount. Genuine appreciation and recognition for their patronage are essential, ensuring they feel valued beyond mere testimonials. This involves attentive customer service, ongoing dialogue, and understanding their needs. Responding to feedback demonstrates a commitment to improving service and valuing customer input. Personalization strengthens connections, tailoring interactions to individuals to show respect and understanding. This personal attention fosters a willingness in customers to provide references. Establishing a robust relationship enables candid conversations when requesting testimonials. Trustworthy and satisfied customers are more likely to endorse products or services enthusiastically, resulting in authentic and persuasive references. This approach outlines how to get quality customer references effectively.

Creating a Robust Customer Reference Program

Creating a structured customer reference program is key to gathering high-quality testimonials efficiently. This program should outline how to identify potential references, reach out to them, and capture their insights effectively. Recognition of customers' efforts is crucial. Establishing a simple process for documenting and tracking feedback helps build a reliable repository of references for promotional purposes. Training your team on the importance of references and how to engage customers in the program is essential for success. Equipping them with the right skills ensures confident interactions with customers. Regula revaluation and refinement of the program are necessary. Feedback drives improvements that enhance participation and streamline the process for both customers and company representatives. 

Incentivizing Customers for Their Time and Help

Recognizing the value of customer time, and offering incentives for references is effective. Incentives can vary, including discounts, special access, or public recognition, aiming to express gratitude without compromising testimonial authenticity. It's best to surprise customers with incentives after they've provided a reference. Acknowledgment in community forums or events can also deepen relationships and set examples for others. Choose incentives that match contributions and align with your company ethos, showcasing respect for customers and their input. 

Tailoring Your Request to Match Customer Experience

Different customers offer different perspectives, so tailoring your reference request is key. A long-time customer might share a detailed case study, while a newer one could provide a quick video testimonial. Understanding this helps set appropriate expectations and guide customers in sharing experiences that resonate. When asking for a reference, personalize your request and respect the customer's time. Explain why their story matters and how it can assist others. Offer various formats like written reviews or videos to accommodate different preferences and ensure authenticity. 

Leveraging Social Proof Through Case Studies and Testimonials

Harnessing social proof, like customer case studies and testimonials, can significantly influence potential clients by showcasing real-life successes with your product or service. Case studies delve into detailed customer journeys, illustrating before-and-after scenarios to highlight positive outcomes. Testimonials capture genuine enthusiasm, whether written or in video format, fostering immediate emotional connections. While obtaining quality customer references may seem complex, with careful planning and a deep understanding of your customer base, you can cultivate a pool of

2nd International Conference on Language Endangerment

Wazzup Pilipinas!?

𝐏𝐀𝐍𝐀𝐖𝐀𝐆𝐀𝐍 𝐒𝐀 𝐏𝐀𝐆𝐒𝐔𝐒𝐔𝐌𝐈𝐓𝐄 𝐍𝐆 𝐏𝐀𝐏𝐄𝐋-𝐏𝐀𝐍𝐀𝐍𝐀𝐋𝐈𝐊𝐒𝐈𝐊

IKA-2 PANDAIGDIGANG KUMPERENSIYA SA NANGANGANIB NA WIKA

(2nd International Conference on Language Endangerment)

MB Auditorium, Philippine Normal University

Lungsod Maynila, Pilipinas

9–11 Oktubre 2024

Pagbibigay-lakas sa mga Katutubong Mamamayan tungo sa Pagpapasigla ng mga Wika (Empowering Indigenous Peoples towards Revitalizing the Languages)

Description:

Ang Ika-2 Pandaigdigang Kumperensiya sa Nanganganib na Wika ay sama-samang itinataguyod ng Komisyon sa Wikang Filipino (KWF), Language Study Center ng Philippine Normal University (LSC-PNU), Departamento ng Linggwistiks ng Unibersidad ng Pilipinas Diliman (UP-Lingg), at Departamento ng Filipino ng De La Salle University (DLSU-Filipino). Ito ay tatlong araw na in-person na kumperensiya na magsisilbing venue para sa mga eksperto, iskolar ng wika, mananaliksik-wika, at mga miyembro ng katutubong pamayanang kultural o indigenous cultural communities (ICC) upang magbahaginan ng mga pag-aaral at karanasan, at magpalitan ng idea sa pagtugon sa mga isyung may kaugnayan sa panganganib ng wika. 

Layunin nitong mabigyang-lakas at kakayahan ang mga katutubong mamamayan o indigenous peoples (IP) sa pamamagitan ng kanilang pakikisangkot sa pagbuo ng mga patakaran, programa, at pananaliksik para sa pangangalaga ng kanilang wika. Kinikilala ng ICLE 2024 ang angking kakayahan at kakanyahan ng mga IP sa pangangalaga ng kanilang sariling wika at kultura. Sa International Decade of Indigenous Languages (IDIL) 2022-2032 Global Action Plan (GAP), tinukoy ang mga IP bilang isa mga key targets na pangkat na mahalagang maisangkot sa mga gawaing pangwika. Bilang mga IP, sila ang mangunguna sa pagbabago, sila ang may karapatan at tungkulin na magsalin o magtransmit ng kanilang mga wika sa susunod na henerasyon. Ngunit hindi nila ito magagawang mag-isa kung walang tulong mula sa mga ahensiya ng pamahalaan, institusyon, organisasyon, eksperto, mananaliksik, at iba pang entidad.

Kayâ, sa Kumperensiyang ito, itatampok ang mga pag-aaral na nakatuon sa mga nabuo/binubuong patakarang pangwika, pagdodokumento ng wika, pagpapasigla ng wika, IP education, community-based programs, at ibang pang paksang makatutugon sa pangangalaga ng katutubong wika. 

Target na Kalahok:

Ang Kumperensiya ay inaasahang dadaluhan ng mga Indigenous Peoples Mandatory Representatives (IPMR), elders, culture bearers, guro, mananaliksik, at kinatawan ng mga organisasyon, institusyon, at ahensiya ng pamahalaan na mula sa iba’t ibang panig ng Pilipinas. 

Pagpaplano at Patakarang Pangwika

- ahensiya ng pamahalaan

- kolehiyo at unibersidad

- pribadong institusyon

- non-governmental organizations (NGO)

· Pagdodokumento at Deskripsiyon ng Wika

· Community-Based Programs

- programang inisyatiba ng komunidad 

- paglilipat ng wika

- pagpapasigla ng wika

· Indigenous Peoples Education (IPEd)

- pagpapaunlad ng wika

- kagamitang pampagtuturo

- estratehiya sa pagtuturo

 · Mother Tongue-Based-Multilingual Education (MTB-MLE)

· Pagbuo ng resources

- ortograpiya

- diksiyonaryo

- glosaryo

- aklat

Ang isusumiteng Abstrak ay kinakailangang naglalaman ng sumusunod:

1. Abstrak na hindi lalampas sa 400 na salita.

- pamagat ng abstrak

- teksto ng abstrak

- keywords

- sanggunian at footnote (kung aplikable)

2. Format para sa isusumiteng abstrak:

- naka-Word file sa A4-sized bond paper

- 1 inch margin sa lahat ng gilid

- double space

- Times New Roman, 12 font size

3. Ang abstrak ay maaaring nasa wikang Filipino o Ingles.

4. Ang dokumento ay nakaayon sa format ng KWF Manwal sa Masinop na Pagsulat, kung ang abstract ay nasa wikang Filipino.

Paanyaya sa pagsusumite ng papel-pananaliksik:

Inaanyayahan ang publiko, lalo na ang mga guro, mananaliksik, iskolar ng wika, at miyembro ng mga katutubong pamayanang kultural o indigenous cultural communities (ICC) na magpasa ng kanilang mga pag-aaral na tumatalakay, ngunit hindi limitado, sa sumusunod na paksa:

5. Ito ay dapat na orihinal na akda at hindi pa naisusumite upang ipresenta sa iba pang kumperensiya o ilalathala sa mga publikasyon.

6. Ang abstrak ay maaaring indibidwal o grupo (2–4 na tao) ng mananaliksik. 

7. Ang mananaliksik ay maaari lamang magsumite ng hanggang dalawang abstrak—isa para sa indibidwal at isa para sa grupo.

Ipadala ang panukalang papel-pananaliksik sa https://bit.ly/ICLE-Filipino o https://bit.ly/ICLE-English

. Ang huling araw ng pagsusumite ng abstrak ay sa . Para sa iba pang detalye, bisitahin ang Facebook page ng Komisyon sa Wikang Filipino at Pandaigdigang Kumperensiya sa Nanganganib na Wika 2024.

SM Prime Embarks on a Unified Waste Management Program for an #SMWasteFreeFuture

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SM Prime Holdings, Inc. (SM Prime), one of the leading integrated property developers in Southeast Asia, is embarking on a unified waste management and segregation campaign in response to the growing global crises on waste. SM Prime aims to bring all its property groups and stakeholders toward an #SMWasteFreeFuture. 

According to the United Nations Environment Programme (UNEP), humanity generates more than 2 billion tons of municipal solid waste annually, of which 45 percent is mismanaged. Without urgent action, municipal solid waste will double to almost 4 billion tons each year by 2050. On December 14, 2022, the United Nations General Assembly proclaimed March 30 as the International Day of Zero Waste.

The following year, UNEP inaugurated the First International Day of Zero Waste, to bolster actions to address the global pollution crisis. It aims to encourage global action and bring the world’s attention to zero waste. 

Strong foundations 

SM Prime’s founding leader, Henry Sy, believed that “business growth and social development must go hand in hand.” The company follows this guiding principle and has formed a sustainability policy that commits to the following: Resource Conservation and Efficiency, Disaster Resilience, Climate Advocacy, Social Integration, and Transparent Reporting. 

Anchored on these sustainability commitments are the SM Supermalls’ Environmental Programs on Waste Management. Through its corporate social responsibility arm, SM Cares, SM Supermalls has pioneered longstanding programs such as the Trash to Cash recycling market, and provided support to the annual International Coastal Clean Up, among other national events.

(Photo caption) The largest haul and biggest participation to-date: The 38th International Coastal Clean-up had 17,000 volunteers across 15 SM Malls in 12 locations nationwide. It is an annual community-driven partnership between SM Supermalls, SM Cares, the DENR, LGU’s and the volunteers from the SM community. 

(Photo caption) Scaled to perfection: One of the first recycling markets the country, Trash-to-Cash’s valuable example that waste can have monetary benefits. The recycling market is held every first Friday and Saturday of the month in all SM Supermalls to encourage waste segregation and recycling among SM customers, tenants, and the community. The recycling market is open from 10:00 AM to 2:00 PM.

In the hotel and tourism sector, SM Hotels and Conventions Corporation (SMHCC) has taken the lead in mitigating global food waste by implementing sustainable initiatives across its properties in the Philippines. Their key initiatives include the World Wide Fund for Nature’s Sustainable Diner Program, that aims to transform and help the food service sector minimize its impact on the environment thru resource efficiency, plastic refusal and food waste management and contribute to the world’s future food security. 

(Photo caption) Closing the loop: SMHCC’s sustainability efforts are anchored on the 7Gs or Seven Green Goals, based on the United Nations Sustainable Development Goals (UNSDG). The overall thrust for sustainability is cascaded to the rest of properties, ensuring that it is embedded at every step of the hotel’s operations, ensured by property Sustainability Champions.

To support these programs, SM Prime also recently unveiled its waste-to-fuel partnership with GUUN Co. Ltd. (GUNN) to implement the Japanese technique of reducing landfill impact. The technology converts non-recyclable and hard-to-recycle packaging into alternative fuel. 

(Photo caption) No time to waste: Sorting through the amount of trash at the GUUN Facility in Cebu. Unfit for recycling and reuse, the waste material recovered avoids the landfill and is then reconverted to fuel resource. 

A Vision for an #SMWasteFreeFuture 

To mark the International Day of Zero Waste on March 30, 2024, SM Prime is releasing its vision for an #SMWasteFreeFuture. “As a community, we strongly believe in our ability to contribute to solving today's waste issues,” said Hans “Chico” Sy, Jr., President of SM Engineering Design and Development Corporation (SMEDD) and SM sustainability champion. 

SM Prime’s announcement of its vision of an #SMWasteFreeFuture demonstrates the company’s strong commitment and sustainability stewardship, by inviting its stakeholders to engage in activities that will help spread zero-waste awareness and work for a sustainable and environmentally responsible approach on waste management.

“We understand that this may seem like a daunting challenge to overcome However, by joining forces, we can create a world that our future generations truly deserve – if we have the courage to take on this journey together,” said Sy. 

SM Prime remains committed to its role as a catalyst for economic growth, delivering innovative and sustainable lifestyle cities, thereby enriching the quality of life of millions of people. SM Prime is pursuing the next horizon on integrated property development and onward to building sustainable cities of the future.